Sales Enablement Manager

Circle KRaleigh, NC
6d

About The Position

Circle K is seeking a highly skilled and influential Sales Enablement Manager to elevate the effectiveness and productivity of our B2B sales organization. This role is an individual contributor position with lead-level responsibility, focused on optimizing the sales technology ecosystem, improving sales workflows, and expanding high-quality lead sources that support Circle K Pro’s fleet card and B2B solutions. The ideal candidate will partner closely with Sales Leadership, Sales Operations, and Marketing to drive improvements to tools, content, processes, and data that enable the B2B team to generate pipeline and close business more effectively.

Requirements

  • 3–6 years of experience in Sales Enablement, Sales Operations, Revenue Operations, Sales Strategy, or a related field.
  • Experience working with CRM platforms such as Salesforce.
  • Hands-on experience with sales technology, sales engagement platforms, and data enrichment tools.
  • Strong analytical and operational skills with the ability to translate data into actionable improvements.
  • Experience sourcing or building B2B prospect lists and supporting outbound prospecting motions.
  • Demonstrated ability to influence cross-functional teams and lead initiatives without direct authority.
  • Excellent communication and presentation skills with experience supporting GTM teams.

Responsibilities

  • Serve as the lead owner for the B2B sales enablement technology stack, including tools used for prospecting, sequencing, enrichment, and analytics.
  • Evaluate, recommend, and implement new sales technologies that improve productivity and outbound effectiveness.
  • Drive adoption, training, and best-practice usage of sales tools across the B2B sales organization.
  • Identify automation opportunities that streamline workflows and improve sales efficiency.
  • Support integrations and workflows between CRM systems and connected platforms.
  • Research and evaluate new data providers, prospecting platforms, and industry directories to expand qualified B2B lead sources.
  • Build scalable prospecting lists and datasets aligned to outbound campaigns for SDRs and field sales.
  • Test, measure, and optimize new lead-generation strategies to improve quality, conversion, and pipeline performance.
  • Maintain and evolve B2B sales playbooks, talk tracks, messaging, and other sales resources.
  • Develop quick-reference enablement guides that simplify key processes and support sales readiness.
  • Monitor competitor programs, market dynamics, and industry trends relevant to fleet cards and B2B payments.
  • Translate competitive insights into actionable positioning materials for the sales organization.
  • Collaborate with Sales Operations, Marketing, and Sales Leadership to align systems, content, and processes that support sales execution.
  • Ensure new tools, content, and workflows integrate seamlessly with CRM reporting and sales processes.
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