Sales Director, Large Market - Upper Northeast (ME, VT, NH, MA, RI, CT, NY)
About The Position
Color is seeking an experienced sales executive to join its Large Market Employer team, serving employers with 5,000–20,000 employees. This individual-contributor role is responsible for driving growth through direct engagement with influential employers in the Upper Northeast territory: Maine, Vermont, New Hampshire, Massachusetts, Rhode Island, Connecticut, and New York. The role leads the full sales cycle, from sourcing and developing opportunities through guiding customers through complex decisions, nurturing relationships, and closing new employer partnerships. The Sales Director works with Consultant Relations, Sales Development, Marketing, and Ecosystem Partnerships to develop opportunities and close deals. The role also collaborates with account management and customer success teams after the sale, represents Color at industry events, and shares market intelligence to inform company strategy, product evolution, and go-to-market approaches. The position is US-based remote, with candidates preferred to reside in the territory, and requires 50% travel.
Requirements
- 7+ years of highly verticalized B2B sales experience focused on large employers within the region.
- Deep understanding of the sales process and ability to close complex deals in a highly competitive market.
- Successful sales history and consistent 100% quota attainment for the past 3+ years, closing deals valued at $1M+ to strategic accounts.
- Knowledge of customer and reporting requirements.
- Excellent cross-functional working skills.
- Exceptional written and oral communication skills.
- Willingness and ability to travel frequently, sometimes on short notice; travel requirement is 50%.
Nice To Haves
- College degree preferred; advanced degree is a plus.
- Significant past experience selling to employers and consultants in the Northeast territory.
- Rolodex of key consultants and employee benefits leaders in the territory.
Responsibilities
- Build and expand relationships with large employers with 5,000–20,000 employees, driving new business and long-term partnerships.
- Identify, develop, and close opportunities across the territory, from initial outreach to signed agreements.
- Deliver presentations advocating for comprehensive cancer and condition management in employer health strategies.
- Collaborate with Consultant Relations, Marketing, Sales Development, and Ecosystem Partnerships to create tailored proposals and close deals efficiently.
- Maintain an accurate, forward-looking sales forecast by analyzing market trends, pipeline health, and competitive dynamics.
- Meet or exceed annual sales goals and performance targets.
- Share market insights and competitive intelligence with leadership to inform strategy, product evolution, and go-to-market approaches.
- Represent Color at industry events and conferences, building relationships and staying current on emerging trends and innovations.
- Partner with account management and customer success teams to ensure a smooth handoff, identify upsell and cross-sell opportunities, and strengthen post-sale client relationships.
- Demonstrate follow-through and accountability throughout all stages of the sales cycle.
Benefits
- Competitive salary.
- Comprehensive medical, dental, vision, life, and disability benefits.
- 401(k) match.
- Monthly phone and Wi-Fi stipend for employees.
- Annual ergonomic stipend.
- Generous vacation policy.
- Paid holidays and company-wide recharge days.
- Equal paid parental leave for birthing and non-birthing parents.
- Free cancer screening and prevention resources for employees and their adult dependents.
- May be eligible for equity.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
