Sales Development Representative - PJM

Rodan Energy Solutions Inc.•Princeton, NJ

21d•$50,000 - $55,000•Remote

About The Position

At Rodan Energy, our mission is Making Sustainable, Attainable. As a leading North American energy services company, we provide innovative energy solutions that help clients reduce energy costs and GHG emissions, support electrification, and enhance grid efficiency. With over 20 years of expertise, we’re trusted by North America’s largest energy users, power producers, and utilities. Thriving Industry: Join a rapidly growing sector at the forefront of innovation and sustainability, shaping the future of energy management. Product Market Fit: With a 98% client retention rate and consistent YOY growth, Rodan has built a reputation for delivering trusted, long-term partnerships with industry leaders. Top Talent & Strong Culture: Collaborate with high-performing, passionate individuals who are committed to excellence and sustainability. What Makes This Role Great: You own a clear, measurable outcome. Success isn't vague — it comes down to one number: qualified meetings booked. That clarity means you always know exactly how you're winning. This is a launchpad, not a landing spot. The SDR role is the defined entry point into Rodan's Business Development org, with a clear path to Business Development Director for high performers. You're building real energy-market expertise from day one. Working North America's C&I accounts across PJM, MISO, IESO, and AESO gives you fluency in a sector where that knowledge is a genuine long-term career asset.

Requirements

1–3 years in sales, SDR, inside sales, business development, or a customer-facing role
Outbound cold-calling experience preferred
CRM experience (Salesforce preferred); familiarity with sales engagement tools is a plus
Excellent verbal and written communication with a professional phone presence
Strong organization, time management, and attention to detail
Persistence, coachability, and the ability to manage multiple priorities
Comfort working toward — and being measured against — clear goals

Nice To Haves

Selling energy solutions, industrial products, B2B technology, SaaS, manufacturing, or engineering services
Working with commercial & industrial customers, manufacturers, utilities, or energy markets

Responsibilities

Research target accounts within assigned territories and verticals
Identify decision-makers using LinkedIn, ZoomInfo, Salesforce, and other prospecting tools
Build and maintain targeted prospect lists
Keep account information accurate and current in Salesforce
Execute daily outbound prospecting at consistently high activity levels through: Cold calling and voicemail campaigns, Personalized email outreach and structured follow-up sequences, LinkedIn engagement, Trade show, event, and marketing campaign follow-up, Referral outreach
Conduct first-level qualification of every prospect to establish: Facility type, energy profile, and operational characteristics, Utility / ISO market, Decision-making process and stakeholders, Interest level, timing, and fit with Rodan Energy solutions
Coordinate calendars with the assigned BDD to schedule discovery calls, virtual meetings, facility visits, and executive introductions. Every meeting is handed off with complete background information and qualification notes so the BDD enters prepared.
Maintain complete Salesforce hygiene, documenting all calls, emails, notes, activities, next steps, contact information, and opportunity status — updated daily, without exception.
Review weekly priorities with the assigned BDD
Build target account lists and support marketing campaigns
Follow up after trade shows and events
Identify expansion opportunities within existing account