Sales Development Representative

Reflow•, CA

42d•Hybrid

About The Position

We're building Reflow, an enterprise operations and workflow intelligence platform that helps companies measure, automate, and optimize how human computer work actually gets done. Prospects light up after the first demo. What we need now is a repeatable way to create those first conversations, on purpose, at volume. The Founding SDR at Reflow will build our prospecting engine from the ground up. You will be the first dedicated outbound hire, working shoulder to shoulder with our founding AE team and our GTM engineering org to figure out which accounts to attack, which message lands, and which channels actually produce pipeline. Then you’ll contribute it to our sales playbook. This is a builder's seat, not a queue. If you want a manager handing you 80 accounts and a sequence someone else wrote, this is the wrong job. If you want your name on the playbook, keep reading.

Requirements

1 to 3 years in an SDR, BDR, or comparable outbound role, ideally in B2B SaaS or enterprise software. A shorter resume with an obvious track record of getting strangers to say yes also works.
A college degree from an accredited university.
You pick up the phone.
You write well. Short, specific, human, and clearly not generated by a sequence tool on autopilot.
Systems minded. You are drawn to building the engine, not just running the queue, and you can tell the difference between activity and progress.
Comfortable in ambiguity. There is no established playbook here yet, and that is the appeal rather than the risk.
High resilience and genuinely coachable. You ask for feedback, then implement it the same week.
Curious about how businesses actually operate. The best reps here will care about the customer's workflow problem, not just the pitch.

Nice To Haves

Experience selling into operations, finance, IT, or security stakeholders.
Exposure to analytics, data, BI, productivity, or workforce software.
Fluent with modern GTM tooling and AI assisted prospecting: CRM, enrichment and signal tools, sequencers, LLM assisted research and personalization.
You want to grow into a founding AE seat or into SDR leadership, and you are willing to earn it fast.
Located in the Bay Area, and open to working in office is a plus.

Responsibilities

Own top of funnel for a named account list of 500 to 5,000 employee companies, prospecting into COO, CFO, Head of Operations, and adjacent technical and finance stakeholders.
Run genuinely multi-channel outbound: cold calls, email, LinkedIn, video, events, referrals. Whatever earns the reply.
Create qualified meetings for the founding AE team, then stay on those calls to learn what converted and what didn't.
Treat outbound as a set of experiments. Every week you will test new segments, personas, channels, and messaging, then bring the team data on what moved and what died.
Write version one of the playbook: call openers, sequences, qualification criteria, objection handling, and disqualification rules, documented well enough that SDR two through five ramp on it instead of on you.
Hold a real activity bar and hit a meeting number. Volume and craft, not one or the other.
Bring the field back to the company. You will be the earliest signal on which objections repeat, which personas care, and what ultimately scales.