Sales Development Representative

Ascentek•Golden Valley, MN

17d•Onsite

About The Position

The Sales Development Representative is an enterprise role responsible for identifying, qualifying, and nurturing early-stage sales opportunities that fuel pipeline growth across Ascentek’s multiple organizations. This is a dynamic, high-energy opportunity to connect with a wide range of customers—from major OEM manufacturers like Bobcat, to automotive dealership groups like Luther and Morrie’s, to on-highway and off-highway construction fleets like VEIT, industrial manufacturers like Graco, and even companies looking to build or expand car wash operations. In this multifaceted role, you will uncover new business opportunities, spark meaningful conversations, and help drive sales of lubricants, chemicals, batteries, and car wash solutions. This bridges Marketing and Sales, ensuring a consistent flow of quality prospects by utilizing research, outbound engagement, and follow-up processes. They will work closely with Sales and Marketing to target ideal customer profiles and accelerate new business conversations.

Requirements

3 years minimum work experience in inside sales or a sales function; preferably in the petro-chemical industry
Experience with CRM platforms (e.g. Salesforce, Dynamics, HubSpot)
Proven outbound prospecting experience
Strong written/verbal communication skills
High comfort with outreach activity (cold calling, emailing, social selling)
Ability to research organizations and map complex buying groups
Time management and ability to handle high-volume task flows
Motivated, curious, and comfortable initiating conversations
Organized and disciplined with CRM hygiene and follow-through
Interest in technology, manufacturing, or industrial sectors
Team-oriented and receptive to coaching
Growth mindset with a track record of initiative, continuous improvement, and contributing to team and company success
Experience in inside sales or a sales function in the petro-chemical industry
Hands on CRM discipline (updating records, tracking activity, managing pipeline stages)
Proven ability to generate pipeline (not just support it)
Advanced prospecting and targeting skills utilizing tools like Salesforce, Seamless AI, LinkedIn Sales Navigator

Nice To Haves

Establish full outbound sequence schedule
Become a subject matter expert in Seamless.AI (led generation software/application)
Generate the first set of qualified leads for Sales
Show reliable CRM (Salesforce) pipeline logging
Demonstrate understanding of Ascentek’s product portfolio and value propositions

Responsibilities

Build targeted prospect lists using CRM (Salesforce) data, Seamless.AI (lead generation software/application), industry databases, and web research
Identify decision-makers and influencers within target organizations
Segment prospects by industry, size, buying potential, and fit with Ascentek’s offerings
Lead and coordinate targeted sales blitz activities with Sales leaders and team members, including account selection, outreach planning, and tracking results
Execute multi-touch outreach sequences (email, phone, LinkedIn, etc.)
Craft personalized messaging tailored to buyer roles and verticals
Introduce Ascentek’s products/services and establish initial interest
Triage inbound leads generated from campaigns, the company website, events, or referrals
Apply to Ascentek’s qualification standards to ensure readiness for sales involvement
Record all activities, insights, and qualification notes in CRM (Salesforce)
Maintain accurate lead statuses, next steps, and follow-up schedules
Convert qualified leads into scheduled meetings or opportunities for the designated Sales team
Partner Sales Support to refine prospecting targeting and messaging
Provide Marketing with real-world insights about campaign quality, lead sources, and buyer responses
Share competitor info, customer pain points, and emerging trends discovered through outreach activities
Lead Ascentek’s tradeshow and event strategy (“show hunting”) by identifying high-impact industry shows, securing bookings, and managing planning timelines and logistics
Partner with Marketing to develop and refresh event materials (messaging, collateral, booth assets) aligned to target audiences and campaign priorities
Coordinate with Sales on event execution (staffing, meeting setting, lead capture process) to maximize pipeline impact
Drive post-event follow-through by collecting after-action reports, ensuring all leads are logged and assigned in Salesforce, and confirming timely Sales follow-up on every qualified contact
Attend shows periodically to gain market and prospect knowledge
Track KPIs such as: Number of new leads generated, Outreach volume (calls, emails, sequences), Conversion rate to qualified lead, Meetings booked for Sales, Contribution to pipeline value
Help manage customer engagement/entertainment investments: Sports event ticket coordination – fill event calendar by working with Sales to identify customer engagement
Propose new investments to provide a world class experience for our customers
Support sales activities related to the Hook n Horn, our world class fly in resort: Hook N’ Horn event tracking and opportunities development
Identify the best core customers and prospects to be eligible
Participate in Hook N’ Horn events periodically to support sales and program development

Benefits

Medical Plan options, including fertility coverage and free mental health and telehealth coverage
Dental and Vision Insurance
FSA/HSA options
Paid parental leave
Company-provided short-term disability, long-term disability, and life insurance
Supplemental Insurances, including accident, critical illness, hospital, and supplemental life insurance
401(k) with a generous company match
Pet Insurance Benefits
Tuition reimbursement
21 Paid Days Off
7 Paid Holidays
Short-term Incentive Plan (STIP)
Dress For Your Day (casual dress environment)
Paid comprehensive on-the-job training
Company phone provided
Company computer provided
Career advancement opportunities