Sales Development Representative (Automotive SaaS & Marketing Services)
About The Position
Join our award-winning A-Team! Ready to produce exceptional results with exceptional people? Get in touch, we would love to get to know you. Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business. As a Sales Development Representative, you are the first line of engagement with dealership prospects. You will identify opportunities, engage decision-makers, qualify interest, and set high-quality meetings for our field sales organization. This role supports a fast-moving SaaS environment with measurable activity, pipeline creation, and quota goals.
Requirements
- 1–3 years of SDR, BDR, or inside sales experience (SaaS or automotive dealership tech preferred)
- Strong communication, resilience, and ability to break through gatekeepers
- CRM experience (Salesforce preferred), plus exposure to Outreach, ZoomInfo, HubSpot, or similar tools
- Self-starter who can thrive in a fast-paced quota environment
- Passion for the automotive industry and improving the customer/dealer experience
Responsibilities
- Prospect and qualify inbound and outbound leads across dealer groups and OEM-approved dealerships
- Engage dealership leaders (GMs, GSMs, Fixed Ops Directors, Service Managers, BDC Managers) via phone, email, LinkedIn, and texting where appropriate
- Conduct high-impact discovery to uncover pain points related to digital marketing, service lane performance, retention, and vehicle acquisition.
- Book demos and create qualified opportunities for District Sales Managers and Account Executives
- Maintain accurate CRM records in Salesforce and meet weekly activity/pipeline KPIs
- Collaborate closely with Marketing, DSMs, and Sales Leadership on campaigns and territory strategies
- Represent Affinitiv professionally when communicating with prospects, partners, and OEM-aligned programs
Benefits
- medical
- dental
- vision
- 401K
- generous PTO
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
