Sales Development Representative, Midmarket

Steer
•$90,000 - $100,000•Remote

About The Position

Steer is seeking a Sales Development Representative to build and scale their outbound sales efforts targeting the mid-market segment. This role focuses on identifying and developing opportunities within multi-location, full-service auto repair groups (4+ rooftops). The representative will engage multiple stakeholders, navigate longer, consultative sales processes, and create opportunities from scratch. This is a remote role for US-based candidates, offering a base salary of 65k with a variable component of 25-35k, resulting in an On-Target Earnings (OTE) of 90-100k. Steer provides a collaborative culture with opportunities for skill cultivation, career advancement, and talent retention.

Requirements

  • BDR or SDR experience, ideally including outbound prospecting into organizations with more than one decision-maker.
  • A history of meeting or exceeding sales quotas and activity metrics.
  • Excellent verbal and written communication skills with comfort in phone-based outreach.
  • Experience performing product demonstrations and consultations.
  • Self-starter, intrinsically motivated, results-oriented, and comfortable operating in a high-volume, outbound-heavy environment.
  • Approachable and professional, with a genuine desire to help business owners and operators achieve their goals.
  • Maintains a positive attitude in the face of rejection, using setbacks as opportunities for growth and learning.
  • Possesses a growth mindset and is self-assured in their ability to build rapport across multiple stakeholders and engage in compelling, effective communication.
  • Dependable and consistent in meeting deadlines and managing pipeline activity, including longer, multi-touch sales cycles.
  • Enthusiastic, open to feedback, and committed to continuous improvement.

Nice To Haves

  • Familiarity with the automotive industry, home services, or blue-collar sectors.
  • Experience prospecting into franchise, multi-unit, or multi-location businesses.
  • Experience selling software or working in a high-growth startup environment.
  • Experience using CRM tools (like HubSpot or Salesforce) to manage opportunities.

Responsibilities

  • Conduct a high volume of calls and outreach to identify and engage decision-makers and economic buyers at multi-location auto repair groups.
  • Identify and build relationships with multiple stakeholders within a single account, from individual shop leadership to regional or ownership-level decision-makers.
  • Develop a deep understanding of our SaaS product and its features to effectively communicate value during online product demos.
  • Employ a consultative approach to understand prospects' needs across a growing organization and tailor presentations to their specific pain points.
  • Maintain meticulous records of sales activities and customer interactions in our CRM to ensure accurate forecasting across longer sales cycles.
  • Qualify opportunities and collaborate closely with the mid-market sales team on strategy and deal progression.

Benefits

  • 100% remote working
  • 100% employer-paid medical insurance
  • Flexible PTO with a 15-day minimum
  • FSA & HSA
  • Equity package
  • Generous Parental Leave
  • 401(k)
  • Growth & Learning Stipend
  • WFH Equipment (for your home setup)
  • A collaborative, high-ownership culture with opportunities for career development
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