Sales Counselor

Everstory Partners•Detroit, MI

26d•$65,000 - $85,000•Onsite

About The Position

The Sales Counselor at Everstory Partners is a relationship-focused sales professional who helps individuals and families make funeral and cemetery decisions with confidence and care. The role combines consultative and B2C sales, business development, lead generation, prospecting, and community outreach. Sales Counselors guide families through purchasing decisions, manage customer relationships and sales activity through HubSpot CRM, and earn commission based on individual sales performance. The position sells pre-need and at-need funeral services, cemetery property, memorialization products, and related merchandise. Estimated first-year earnings are $65,000 to $85,000, although actual earnings vary with individual performance and may fall below or exceed that range. Compensation is uncapped commissions or a guaranteed minimum hourly rate, whichever is greater. Paid hourly training is provided during the first six weeks. The role is based at Grand Lawn Cemetery and Mausoleum in Detroit, Michigan. It involves meeting with individuals and families, responding to leads and walk-ins, conducting follow-up, attending services as appropriate, and participating in community events and offsite customer appointments. Employees must be available for occasional evenings, weekends, and holidays based on business needs, and must have a valid driver's license and access to a personal vehicle for local appointments and outreach. Eligible business mileage is reimbursed. Everstory Partners describes its mission as creating supportive spaces where individuals and families can find solace, meaning, and hope amid loss, with compassionate and personalized support. The company offers a benefits package to full-time employees and is an Equal Opportunity Employer.

Requirements

High school diploma or equivalent.
Strong sales communication, relationship-building, negotiation, consultative selling, and customer service skills.
Strong organizational and time-management skills, including the ability to manage multiple leads, appointments, prospects, and follow-up activities.
Comfort working in a commission-based, performance-driven sales environment, including prospecting, lead generation, and developing new business.
Comfort using email, Microsoft Office, and other common business applications.
Ability to maintain discretion and confidentiality when handling sensitive customer and family information.
Availability to work occasional evenings, weekends, and holidays based on business needs.
Valid driver's license and access to a personal vehicle for local customer appointments, community outreach, and networking events.
Obtain and maintain all applicable state-required licenses or registrations within 60 days of employment, or within the timeframe required by applicable state law.

Nice To Haves

One year of experience in sales, including outside sales, B2C sales, sales consulting, customer service, business development, account management, or another relationship-based role.
Experience using CRM software such as HubSpot, Salesforce, Microsoft Dynamics, or similar sales and lead-management platforms.
Bilingual or multilingual proficiency, particularly in Spanish, Chinese (Mandarin or Cantonese), Tagalog/Filipino, Vietnamese, or Arabic.

Responsibilities

Meet with individuals and families to understand their needs and recommend appropriate funeral and cemetery products and services.
Sell pre-need and at-need funeral services, cemetery property, memorialization products, and related merchandise.
Build and maintain a prospective-customer pipeline through lead generation, outbound prospecting, referrals, networking, and community outreach.
Respond to inbound leads, customer inquiries, and walk-in opportunities.
Follow up with prospective customers throughout the sales process.
Develop long-term relationships with customers, families, and members of the local community.
Explain products, services, pricing, and available options clearly and compassionately.
Guide customers through purchasing decisions and complete sales contracts and required documentation.
Use HubSpot to manage leads, customer relationships, appointments, follow-up activity, and sales opportunities.
Attend funeral and memorial services as appropriate to support families.
Participate in community events, networking opportunities, and offsite customer appointments.
Partner with funeral home, cemetery, operations, and location leadership teams to provide a positive customer experience.