Sales Communications Manager

Campbell's•Camden, NJ

10d•$107,500 - $147,800

About The Position

The Sales Communications Manager builds communications and engagement strategies that drive alignment, awareness, and action across sales audiences. The role partners with the Meals & Beverages and Snacks Sales organizations and cross-functional teams to develop consistent, impactful communications and improve the employee experience. It involves creating presentations, graphics, videos, and messaging; managing digital content across platforms; simplifying complex information; and delivering audience-focused experiences across communication channels. The position leads communications planning and execution, including Direct Store Delivery (DSD) communications for independent distributor partners, field sales teams, and other stakeholders. It supports major internal and external events such as Sales Town Halls, customer meetings, and National Sales Meetings. The role also manages communications distribution and content governance across email and SharePoint, promotes platform adoption, and identifies tools and technologies that can improve communication processes and engagement. The manager serves as a communications lead for day-to-day sales communications, champions communications best practices, supports change management efforts, and ensures projects align with organizational objectives. The role partners closely with the Associate Director, Sales Communications, sales leadership, business stakeholders, event teams, platform owners, technology partners, and communications, marketing, and creative services teams.

Requirements

At least 6 years of experience in corporate communications, internal communications, marketing communications, or a related field.
Bachelor’s degree in Communications, Journalism, Marketing, or a related discipline.
Experience developing and executing communication strategies across multiple channels and audience groups.
Strong written, verbal, and visual communication skills, including the ability to simplify complex information.
Experience managing content within content management systems and enterprise communication platforms.
Proficiency with SharePoint and Microsoft Office applications, particularly PowerPoint.
Proficiency with creative and design tools such as Adobe Creative Suite (Photoshop, Acrobat) and Canva.
Ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
Strong stakeholder management and cross-functional collaboration skills.

Nice To Haves

Experience supporting sales organizations or field communications.
Familiarity with email marketing and distribution platforms.
Experience creating video content, animations, and digital communications assets.
Knowledge of communication governance and content lifecycle management.
Experience supporting large-scale internal events, town halls, conferences, or sales meetings.
Passion for emerging technologies and digital communication trends.
Change management or employee engagement communications experience.
Experience evaluating and implementing new communications tools, platforms, or technologies.

Responsibilities

Partner with cross-functional teams and stakeholders to plan, develop, and execute internal communications initiatives for the Meals & Beverages and Snacks sales organizations.
Create and deliver consistent, engaging communications across email, SharePoint, presentations, and other digital channels.
Lead the strategy, planning, and execution of DSD communications for independent distributor partners, field sales teams, and key stakeholders.
Support Sales Town Halls, customer meetings, National Sales Meetings, and other key sales events.
Develop communication strategies that drive awareness, engagement, and adoption of key initiatives.
Use innovative communication practices, tools, and technologies to enhance audience experience and effectiveness.
Manage day-to-day distribution and deployment of communications through email platforms.
Oversee content management and governance for internal communication platforms, including SharePoint.
Create communication assets using graphics, presentations, videos, animations, and other multimedia content.
Drive user adoption of key communication platforms and technologies.
Ensure connectivity and consistency across email, web, mobile, and other communication channels.
Identify and recommend tools, platforms, and technologies to improve communication processes and employee engagement.
Serve as a communications lead supporting day-to-day sales communications activities.
Champion best practices in communications strategy, execution, and audience engagement.
Drive change management and communication efforts across diverse audiences.
Ensure communications projects align with organizational objectives and best-in-class communication standards.

Benefits

Medical insurance, including coverage for individuals, families, and domestic partners.
Dental insurance.
Short- and long-term disability coverage.
AD&D insurance.
Life insurance.
Matching 401(k) plan with enrollment available on the first day of employment and immediate vesting.
Unlimited sick time.
Paid time off.
Holiday pay.
Free access to the fitness center for employees in WHQ.
Access to on-site day care operated by Bright Horizons.
Company store.
Campbell’s Cares matches employee donations and/or volunteer activity up to $1,500 annually.
Employee Resource Groups (ERGs).
Wellness benefits beginning on the first day of employment.