Ferman Ford of Countryside- Sales Associate

Ferman of Countryside LLC•Clearwater, FL
•Onsite

About The Position

The Sales Associate assists guests in selecting, presenting, and purchasing new and pre-owned vehicles. The role guides guests through the sales process from initial inquiry to vehicle delivery, providing exceptional guest service while working toward sales targets in a fast-paced automotive retail environment. The position involves showroom and outdoor vehicle activity, frequent guest interaction, and occasional extended hours based on guest traffic and sales demand. The Company is an Equal Opportunity Employer and prohibits discrimination and harassment. Employment decisions are made without regard to protected status under applicable law. This job description is not comprehensive; management may modify duties and assign additional responsibilities as necessary.

Requirements

  • Strong communication, negotiation, and interpersonal skills.
  • Excellent guest service and relationship-building abilities.
  • Ability to work in a fast-paced, commission-driven environment.
  • Strong organizational and time-management skills.
  • Self-motivated with a results-driven mindset.
  • Ability to learn and retain product knowledge quickly.
  • Professional demeanor and positive attitude.
  • High school diploma or GED required.
  • Ability to drive and operate vehicles for demonstrations and test drives.
  • Ability to lift and carry up to 25–50 pounds occasionally.
  • Ability to communicate effectively in person, by phone, and electronically.

Nice To Haves

  • Basic computer and CRM system proficiency preferred.
  • Associate’s or Bachelor’s degree in Business, Marketing, or a related field preferred.
  • Prior sales or guest service experience preferred.
  • Automotive sales experience is a plus but not required.

Responsibilities

  • Greet guests and help them select new and used vehicles based on their needs and preferences.
  • Present vehicle features, benefits, pricing, and financing options clearly and professionally.
  • Conduct vehicle demonstrations and test drives.
  • Build and maintain guest relationships to encourage repeat and referral business.
  • Follow up with guests after initial contact to maintain engagement and close sales.
  • Maintain accurate records of guest interactions in CRM systems.
  • Work with internet leads, showroom traffic, and phone inquiries to generate sales opportunities.
  • Collaborate with finance managers to ensure smooth transaction completion.
  • Stay knowledgeable about inventory, promotions, and manufacturer incentives.
  • Appraise trade-in vehicles and provide accurate evaluations.
  • Achieve or exceed monthly sales targets and performance goals.
  • Complete paperwork accurately and in compliance with dealership policies.
  • Maintain a professional appearance and guest-focused attitude.
  • Participate in sales meetings, training sessions, and dealership events.
  • Perform additional duties as assigned by sales management.
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