The Sales Associate is the front-line ambassador of the Coach brand, delivering an elevated, personalized shopping experience while working to meet personal and store sales goals and supporting daily store operations. The role combines luxury-retail service, omni-channel selling, and team collaboration to build brand loyalty and revenue. Sales Associates represent Coach and follow its Guide to Style and Service standards. They build client relationships through personalized styling, product knowledge, and fashion advice; drive sales with tailored recommendations, cross-selling, and upselling; and use mobile POS, clienteling tools, and social-selling platforms, including short-form video, to capture customer data and encourage repeat purchases. They also create and follow personal sales plans, source and follow up with customers, and work toward individual and team KPIs. The role includes processing transactions and online pickups, supporting inventory and shipment activities, replenishing merchandise, maintaining visual merchandising, and keeping the sales floor and stockroom organized. Associates follow retail, POS, and asset-protection procedures, assist teammates as needed, and contribute to a collaborative environment through feedback, training, brand initiatives, and inclusion activities. The schedule must be flexible to meet business needs, including nights, weekends, peak busy seasons, high-traffic retail days, and public holidays. The position requires regularly lifting at least 25 pounds and occasionally up to 50 pounds, as well as climbing, bending, kneeling, and maneuvering around the sales floor and stockroom.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Career Level
Entry Level
Education Level
No Education Listed