Sales Associate III

Tapestry•Michigan City, MI

About The Position

The Sales Associate is a front-line ambassador of the Coach brand, delivering an elevated, personalized shopping experience while meeting personal and store sales goals and supporting daily store operations. The role combines luxury-retail service, omni-channel selling, and team collaboration to build brand loyalty and revenue. Associates represent Coach according to its Guide to Style and Service standards, develop client relationships through styling and product knowledge, and use sales tools and channels to encourage repeat purchases. They also complete operational and inventory tasks, maintain the sales floor and stockroom, and contribute to a collaborative, professional team environment.

Requirements

At least 1 year of sales experience; luxury retail experience is preferred.
Knowledge of fashion trends and competitors.
A combination of education and experience will be considered.
Experience operating POS systems and basic computer proficiency, including use of an iPad or laptop and Mobile POS.
Ability to use a walkie-talkie and read price/release sheets.
Strong English proficiency.
Ability to work in a fast-paced environment.
Ability to work a flexible schedule to meet business needs, including nights, weekends, peak busy season, and high-traffic retail days such as public holidays.
Ability to regularly lift at least 25 lbs and occasionally lift up to 50 lbs, and to climb, bend, kneel, and maneuver around the sales floor and stockroom.

Nice To Haves

Luxury retail background.
Social media savvy.
Experience with live-stream shopping or video demonstrations.
Clienteling and data acquisition skills.

Responsibilities

Represent Coach as a brand ambassador and adhere to the Coach Guide to Style and Service standards.
Build lasting client relationships through personalized styling, product expertise, and fashion advice.
Drive sales through cross-selling, upselling, and tailored recommendations.
Use mobile POS, clienteling tools, and social selling platforms, including short-form video, to capture customer data and encourage repeat purchases.
Develop and execute personal sales plans and meet or exceed individual and team KPIs.
Source new customers, maintain relationships, and follow up to close sales.
Maintain high energy on the sales floor, manage multiple customers, and adapt selling techniques to business needs.
Complete operational tasks, including cash wrap, inventory processing, replenishment, and visual merchandising, while maintaining service standards.
Keep the sales floor and stockroom clean, organized, and stocked; follow retail policies, POS procedures, and asset protection procedures.
Process purchases, returns, exchanges, and online pickups efficiently.
Support inventory cycles by receiving shipments, stocking shelves, and managing product movement.
Assist teammates in functional areas as required.
Foster a collaborative, trust-based environment and encourage team performance.
Participate in brand initiatives, training programs, and inclusion activities.
Welcome feedback, adapt behaviors, and maintain a calm, professional demeanor.