Sales and Marketing Director

Encore Senior LivingWyoming, MI
Onsite

About The Position

We are searching for a motivated Director of Sales and Marketing (DSM) who is looking to join this incredible community team. This person will be able to develop relationships with older adults and community members on a daily basis. The DSM is responsible for the overall growth of the community’s census and occupancy. The DSM will work to generate leads, schedule and conduct community tours, and follow up with potential residents and/or their families. The DSM will track and maintain all leads in Yardi, our CRM database. In addition to internal sales, the DSM will be responsible for external business development, maintaining and growing relationships with referral sources, and planning and executing open house and community events. This position will also work closely with our creative consultant to develop ad campaigns and find ways to promote the community. This position will work closely with the community leadership team to close sales, create a positive experience for new residents and ensure successful move-ins.

Requirements

  • Must 18 years of age or older
  • Strong communication skills
  • Ability to juggle multiple tasks
  • A Love for Working with Seniors!
  • A flexible, fun, energetic people person who is capable of projecting calm, care, & professionalism in all work-related situations

Nice To Haves

  • Senior living (or related field) and sales background strongly preferred.

Responsibilities

  • Develop relationships with older adults and community members.
  • Responsible for the overall growth of the community’s census and occupancy.
  • Generate leads, schedule and conduct community tours, and follow up with potential residents and/or their families.
  • Track and maintain all leads in Yardi, our CRM database.
  • External business development, maintaining and growing relationships with referral sources.
  • Plan and execute open house and community events.
  • Work closely with our creative consultant to develop ad campaigns and find ways to promote the community.
  • Work closely with the community leadership team to close sales, create a positive experience for new residents and ensure successful move-ins.

Benefits

  • Medical, Vision and Dental insurance offered
  • Life Insurance-Employer Paid
  • PTO accrual
  • Employee Assistance Program
  • Employee Referral Program
  • LTD and STD insurance-employer paid
  • 401K
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