This role partners with the Consumer Programs Lead Manager to develop the JTI LIGGETT Reduced Risk Products (RRP) Merchandizing Strategy in the USA. Reduced-risk products (RRPs) are products with the potential to reduce the risks associated with smoking, such as modern oral, e-vapor, and heated tobacco products. The manager will own omnichannel merchandising solutions end-to-end to achieve JTI LIGGETT objectives in the lucrative USA RRP business, covering retail, HoReCa, and leisure channels. Responsibilities include sourcing and managing vendors, developing innovative merchandising capabilities, driving disruptive merchandising solutions for brand visibility in collaboration with other teams, and contributing to RRP Activation Strategy and business updates.
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Job Type
Full-time
Career Level
Mid Level