MAA Retail Training Manager

The Guitar Center Company•Frederick, MD

1d•$79,414 - $105,924•Remote

About The Position

The Regional Training Manager is responsible for delivering and reinforcing sales and operational training programs across a designated Music & Arts region, ensuring frontline teams are equipped to achieve business goals and deliver exceptional customer experiences. This regionally focused role supports stores within the leader’s existing market and does not require relocation. Serving as a critical link between training strategy and field execution, the Regional Training Manager drives adoption of key initiatives, coaches leaders and associates, and ensures training efforts translate into measurable performance improvement. This role partners closely with store and district leadership to strengthen sales behaviors, elevate team capability, and foster a culture of continuous learning and development. The Regional Training Manager will report directly to the Guitar Center Senior Manager, Training, and collaborate cross-functionally to support organizational priorities across the Music & Arts business.

Requirements

4+ years of experience in sales training, retail leadership, or learning & development
Strong facilitation and in-person/virtual coaching skills
Experience working in a retail or multi-location environment
Proven ability to influence frontline teams and leaders (without authority)
Strong communication and interpersonal skills
Ability to travel regularly within the region

Responsibilities

Partner with sales leadership to identify skill gaps and training needs across customer-facing roles.
Deliver training that supports improved sales behaviors, product knowledge, and customer engagement.
Provide field leaders with coaching tools and reinforcement strategies to sustain learning.
Facilitate sales training programs across the region, including Store Manager onboarding, product knowledge, selling skills, and customer engagement, supporting sales and service frameworks and ensure consistent execution.
Ensure consistent execution and adoption of training initiatives across all stores and channels.
Partner with District and Regional leaders to support ongoing development and successful integration of new Store Managers.
Act as a subject matter expert on leadership development, sales behaviors, and training content.
Conduct regular store visits to observe sales behaviors and provide real-time coaching to associates and leaders.
Partner with District and Store Managers to identify skill gaps and deliver targeted development.
Equip leaders with tools and strategies to develop, reinforce training and sustain a high-performance culture.
Collaborate with District and Regional leaders, as well as corporate teams to align on training, business needs, and regional objectives.
Participate in monthly business reviews and utilize insights to inform training focus, store visit strategy and store development plans.
Provide field insights to improve training content, relevance, and effectiveness.
Track and evaluate the effectiveness of training through store visits, business performance metrics, observations, and filed feedback.
Identify trends and opportunities across the region to inform training focus and priorities.
Provide regular updates to leadership on training impact, insights, and opportunities.