Retail Sales Manager

Michaels•Brookfield, WI
•Onsite

About The Position

The Retail Sales Manager leads and champions a high-performing selling culture across the store, driving sales results and an engaging customer experience. The role oversees front-end and service operations and ensures consistent execution of selling behaviors, brand standards, operational expectations, and company programs. The manager supports sales and service KPIs through effective leadership, customer-focused coaching, and day-to-day execution. The position assists the Store Manager with SOPs and compliance, holds the team accountable for store conditions and results, and provides Manager-on-Duty coverage. It also oversees designated in-store services and programs, supports omni-channel fulfillment and Custom Framing operations, and trains and develops team members across assigned departments.

Requirements

  • At least 3 years of retail leadership experience.
  • Ability to remain standing for long periods and move throughout the store.
  • Ability to bend, lift, carry, reach, and stretch regularly.
  • Ability to lift, carry, push, and pull merchandise and fixtures weighing up to 25–50 pounds, with or without reasonable accommodation.
  • Ability to climb ladders or step stools to stock and retrieve products.
  • Ability to perform repetitive motions, including scanning items, stocking shelves, and operating POS equipment.
  • Ability to work in a fast-paced environment with frequent customer interactions.
  • Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.

Responsibilities

  • Assist the Store Manager in leading adherence to Standard Operating Procedures and Company programs, ensuring compliance with applicable laws and requirements.
  • Ensure execution of Company policies and standards, holding the team accountable for store conditions and results.
  • Model and coach best-in-class Customer Experience and ART of Selling behaviors to drive conversion and customer satisfaction.
  • Provide Manager-on-Duty coverage, maintaining floor leadership, service standards, and operational continuity.
  • Ensure accurate and efficient use of POS and Self-Checkout systems.
  • Oversee the Balloons business, birthday party operations, and other in-store programs and events.
  • Promote and enroll customers in the Loyalty Rewards Program.
  • Champion MCC/Extend services in the U.S., supporting team awareness and customer adoption of protection plans and offerings.
  • Drive sales and operational excellence in the Knit & Sew Shop, including oversight of the Cut Bar experience.
  • Ensure efficient BOPIS and Same Day Delivery execution and timely order fulfillment.
  • Support Custom Framing operations, including customer consultations and coordination with the frame shop in select volume frame shops.
  • Train, coach, and develop team members through structured onboarding and ongoing skill-building across assigned departments.
  • Partner in maintaining Asset Protection practices to reduce shrink through awareness, compliance, and safe operations.
  • Perform other duties as assigned.

Benefits

  • 401(k) with employer match, depending on position and eligibility.
  • Employee Assistance Program.
  • Medical coverage, depending on position and eligibility.
  • Dental coverage, depending on position and eligibility.
  • Vision coverage, depending on position and eligibility.
  • Telemedicine services.
  • Flexible spending accounts.
  • Commuter benefits.
  • Tuition assistance.
  • Adoption assistance.
  • Voluntary insurance options.
  • Employee discounts.
  • Partner discount programs.
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