Retail Product Manager

Ascend Federal Credit Union•Murfreesboro, TN

About The Position

Ascend is the largest credit union in Middle Tennessee and one of the largest credit unions in the United States, with over $4 billion in assets. With an occupation-based field of membership, Ascend is focused on the expansion and diversification of the select employee groups it serves, which creates greater security for the credit union and its member-owners. Approximately 650 employees serve more than 260,000 members from 27 Middle Tennessee branch locations, Regional Operations Center, Teller Center and Corporate Headquarters. Ascend recognizes that its employees are critical to the credit union’s sustained success and future growth. Our employees are the face of the credit union and their personal successes fuel the success of the team. Through collaboration between employees, management, our membership and our Board, we fuel an engine that propels the credit union forward.

Requirements

Bachelor's Degree in Business, Finance, Marketing, or related field is required.
5-8 years experience in Product Management, Strategy/Planning, Innovation, User Experience, Analytics/Reporting, Research/Testing, or related disciplines within a financial institute is required.
Strategic Product Management: Develops product strategies, roadmaps, and portfolio priorities aligned with organizational objectives, member needs, market trends, competitive positioning, and long-term business goals.
Product Lifecycle Management: Applies product management practices across ideation, business case development, implementation, performance monitoring, and continuous improvement to support successful product delivery and optimization.
Data Analysis and Business Intelligence: Uses Power BI, Excel, SQL, dashboards, reports, and related analytical tools to evaluate product performance, identify trends, and support data-informed decision-making.
Business, Market, and Financial Acumen: Evaluates market conditions, pricing considerations, profitability, member adoption, portfolio performance, research findings, and business drivers to identify opportunities and inform recommendations.
Cross-Functional Leadership and Stakeholder Communication: Leads product initiatives, aligns stakeholders, communicates complex business, digital, data, and technology concepts to diverse audiences, and coordinates with senior leaders, Operations, Risk, Compliance, Marketing, Technology, and vendor partners without direct supervisory authority.

Nice To Haves

Master's Degree in Business, Finance, Marketing, or related field is preferred.

Responsibilities

Advance Ascend's product strategy by leading the discovery, development, launch, and ongoing optimization of products that serve Ascend and its members.
Partner with stakeholders across the organization to identify opportunities, define business requirements, and deliver solutions that support member and organizational objectives.
Use data analysis, reporting, and business intelligence tools to evaluate product performance, inform decision-making, and help strengthen Ascend's overall product portfolio.
Collaborate on the strategy, development, implementation, and optimization of retail, business, and wealth management products throughout the product lifecycle.
Develop product roadmaps, business cases, and recommendations that align with organizational goals, member needs, and market opportunities.
Monitor product performance, member adoption, profitability, and key performance indicators; identify opportunities to improve product value and business outcomes.
Partner with Operations, Risk, Compliance, Marketing, Technology, and other stakeholders to support product launches, enhancements, and operational readiness.
Evaluate market trends, competitive positioning, pricing strategies, and member insights to inform product decisions and portfolio priorities.
Develop and maintain dashboards, reports, and analytical tools using Power BI, Excel, SQL, and related technologies to support product management decisions and performance monitoring.
Translate data and research into actionable insights and recommendations for business leaders and executive stakeholders.
Manage relationships with vendors and third-party partners that support product delivery and member experience.
Facilitate cross-functional initiatives, ensuring alignment on priorities, dependencies, risks, and execution plans.
Mentor, train, and develop other team members to meet the needs of the organization.
Provide guidance, subject matter expertise, and project leadership across cross-functional teams and stakeholders.
Conduct industry and market research to identify emerging trends, opportunities, and best practices relevant to Ascend’s product portfolio.
Perform other duties as assigned.