Retail Media Sales Manager, North America-1
About The Position
The Retail Media Key Partnership Manager manages and grows a portfolio of strategic advertiser and agency partnerships within the convenience and fuel retail media ecosystem. This role is responsible for driving revenue through the execution of high-impact, full-funnel media programs across onsite, offsite, and in-store channels, while ensuring strong client relationships and ongoing performance optimization. Reporting to the Senior Manager, Retail Media Sales, the Key Partnership Manager plays a critical leadership role by mentoring junior sellers or account managers, serving as a trusted partner to advertisers, and translating retail media strategy into executable programs aligned with shopper behavior, trip missions, and daypart dynamics.
Requirements
- Bachelor’s degree in Marketing, Business or related field.
- 5–8+ years of experience in retail media, digital advertising, media sales, or shopper marketing.
- Demonstrated success managing complex advertiser or agency relationships and delivering revenue growth.
- Experience executing multi-channel media programs with measurable performance outcomes.
- Strong communication, presentation, and relationship-management skills.
Nice To Haves
- Prior experience mentoring or leading junior teammates preferred.
Responsibilities
- Own and manage a portfolio of priority CPG brand and agency partnerships, with accountability for meeting and exceeding assigned revenue targets.
- Lead the full sales lifecycle for assigned accounts, including opportunity identification, media plan development, pricing recommendations, negotiation support, and renewal growth.
- Serve as a strategic advisor to advertisers, aligning media solutions to brand objectives, shopper behavior, and retail priorities.
- Identify upsell opportunities across onsite, offsite, and in-store media channels to drive incremental revenue.
- Translate advertiser objectives into actionable, full-funnel retail media programs in collaboration with planning, ad operations and creative delivery.
- Oversee campaign execution working with planning team to ensure seamless launch and ensure accuracy, pacing, and performance against KPIs.
- Collaborate with planning team to maximize results and provide optimization recommendations to improve performance and maximize return on ad spend.
- Deliver clear, data-driven insights and reporting that show campaign impact and advertiser value.
- Partner closely with Sales, Marketing, Analytics, Merchandising, and Operations to ensure retail media programs align to enterprise goals.
- Contribute advertiser feedback to inform product enhancements, sponsorship development, and media innovation.
- Support the Senior Manager in internal and external business reviews with account-level insights and performance summaries.
- Provide day-to-day guidance, mentoring, and support to junior team members, partnership managers, or sales specialists.
- Model strong client management, solution selling, and executive communication skills.
- Support onboarding, training, and best-practice development within the retail media sales organization.
- Serve as a subject-matter expert in retail media execution and advertiser partnership management.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
