Research Marketing Director (B2B Programs)

The Michael J. Fox Foundation for Parkinson's Research

3h • $125,000 - $140,000

About The Position

The Michael J. Fox Foundation for Parkinson’s Research (“the Foundation”) is seeking top talent for its Research Marketing Director position. Reporting to the SVP, Head of Marketing, this position leads marketing strategy and execution for the Foundation’s professional research audiences, including clinicians, academic researchers, industry partners, and scientific collaborators. This role builds and activates connected B2B communities through targeted marketing strategies, integrated campaigns, and strategic event support that advance key initiatives across the Science and Research community ecosystem. This individual serves as the primary marketing partner to Research Programs & Partnerships leadership and ensures that marketing functions as a strategic driver across the full research ecosystem—strengthening engagement, promoting the Foundation’s initiatives, and catalyzing collaboration to accelerate better treatments and a cure.
This role requires a strategic thinker who is equally comfortable defining long-term audience engagement strategies and diving into execution—developing briefs, refining messaging, optimizing campaigns, and driving performance across channels.

Requirements

• Proven marketing experience, with demonstrated success in B2B, healthcare, scientific, or professional audience marketing
• Proven experience building engagement strategies for complex or highly specialized audiences
• Strong understanding of integrated marketing, media planning, and performance measurement
• Proven ability to partner effectively with senior stakeholders, cross-functional teams and agency partners.
• Comfortable balancing strategic leadership with hands-on execution in a lean, high-impact marketing environment.
• Experience supporting event marketing and scientific or industry conferences
• Exceptional written and verbal communication skills, with the ability to translate complex scientific content into compelling marketing strategies
• Strategic thinker with strong analytical and problem-solving skills
• Passion for advancing scientific research and the Foundation’s mission

Responsibilities

• Serve as the Marketing point of contact and strategic partner to Research Programs & Partnerships (RPP) Department Heads
• Develop and execute comprehensive marketing and engagement strategies for B2B research audiences (clinicians, researchers, industry partners)
• Drive both high-level strategy and hands-on execution, ensuring marketing plans are translated into actionable briefs, campaign assets, media plans, and measurable outcomes
• Define audience segmentation, positioning, channel mix, and go-to-market strategies aligned to research priorities
• Lead development of quarterly and program-level briefs to support B2B research initiatives
• Oversee integrated media planning and execution across paid, owned, and earned channels
• Lead marketing strategy and execution for B2B programs (T2P, T2T, PDTC, Edmond J. Safra Fellowship, MDS-PAS, PDRx, CAC, PDEC and sponsorship initiatives)
• Partner with Creative and Communications on B2B content strategy, thought leadership, and campaign assets
• Establish Key Performance Indicators (“KPIs”) and build learning agendas to improve researcher, clinician, and industry engagement
• Manage agency relationships and external vendors supporting B2B marketing initiatives
• Represent the Foundation’s Marketing team at scientific, clinical, and industry conferences and events
• Continuously optimize marketing processes to ensure alignment with research and organizational goals

Benefits

• 15+ options for medical insurance (with the Foundation paying 90 percent of the premiums)
• Competitive dental and vision plans
• 401(k) plan with 6 percent employer contribution
• Flexible spending accounts
• Employer paid life and disability insurance
• 18 Vacation Days; 12 Well-Being (Sick) Days; 2 Personal Days; summer Fridays (office closure at 2pm) and a summer holiday week over July 4
• Flexible work environment. We trust all employees to work closely with their manager and colleagues to determine when, where and how programs and projects get done.
• Employees are also eligible for a discretionary bonus on an annual basis. The Foundation provides staff and leadership cultivation through regular training courses and events.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 1-10 employees