Regional Vice President Sales, Northwest

Lakeshore Learning Materials, LLCSacramento, CA
$180,000 - $200,000Onsite

About The Position

The Regional Vice President of Outside Sales is the senior sales leader responsible for driving revenue growth across an assigned territory. This is not a desk-based leadership role. Our most successful Regional Vice Presidents are highly visible in the field, spending the majority of their time alongside Regional Sales Managers and customers, coaching in real time, advancing opportunities and helping close business. This role is ideal for a proven sales professional who has spent years winning business personally and who still enjoys being in front of customers. The Regional Vice President owns the performance of the territory and leads by example through hands-on coaching, ride-alongs, customer engagement and disciplined execution. The right candidate is a true road warrior who thrives on travel, enjoys being in front of customers and is passionate about helping sales teams win.

Requirements

  • 10+ years of successful outside B2B sales experience with a documented history of exceeding sales goals.
  • 5+ years of experience directly leading, coaching, and driving sales performance within a territory generating $100M+ in annual revenue.
  • Demonstrated ability to influence, negotiate and close complex sales opportunities.
  • Proven success leading through field coaching, ride-alongs and customer engagement.
  • Strong business acumen with the ability to leverage sales data and reporting to identify opportunities, coach performance, and drive measurable results.
  • Strong executive presence with the ability to build relationships at all levels.
  • Candidates should ideally reside in the SF Bay Area, including San Jose, San Francisco, or Sacramento, and have the ability to travel within the territory as needed, including 2–3 overnight stays each week (traveling approximately 3 out of 4 weeks per month)
  • Bachelor's degree is strongly preferred.
  • Proficiency with Salesforce a plus.

Nice To Haves

  • Multi-sku sales experience a plus.
  • Proficiency with Salesforce a plus.

Responsibilities

  • Achieve annual budgeted sales quota and KPI targets for the region.
  • Own and drive revenue growth across your assigned territory.
  • Spend the majority of your time in the field conducting ride-alongs with Regional Sales Managers and participating in customer meetings.
  • Coach sales professionals in live selling situations, helping them improve prospecting, discovery, presentation, negotiation and closing skills.
  • Personally engage with key customers, decision-makers and stakeholders to accelerate opportunities and secure new business.
  • Partner with Regional Managers to identify pipeline gaps, develop action plans and drive consistent sales execution.
  • Lead from the front by modeling best-in-class sales behaviors and maintaining a strong customer-facing presence.
  • Assist in the development and execution of territory growth strategies that produce measurable results.
  • Participate in major customer presentations, contract negotiations and strategic account reviews.
  • Recruit, develop and retain high-performing sales talent.
  • Monitor sales performance and pipeline health, using data as a tool to drive action rather than as a substitute for customer engagement.
  • Represent Lakeshore at local, state and national industry events and conferences.
  • Travel extensively throughout the region to support customers, sales teams and business growth initiatives.

Benefits

  • Uncapped commission structure
  • Paid leave for new parents to support work/life balance and family bonding
  • Excellent medical/dental and vision coverage—EPO, PPO and HSA
  • 401(k) retirement plan with company contribution
  • Flexible benefit options—choose what you like, ignore the rest
  • Generous employee discount on products
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