Regional Sales Director

Unlimited Service GroupDallas, TX
Hybrid

About The Position

Unlimited Service Group is seeking a dynamic, high-impact sales leader to drive profitable revenue growth across its Southland Region. This role is responsible for leading sales strategy, execution, and team performance across five established brands: FESCO, Bromley, RSI, Commercial Kitchen Parts & Service (CKPS), and PriorityOne Group. The ideal candidate will unify diverse teams, align go-to-market strategies, and build a high-performance sales culture while respecting the identity, strengths, and customer relationships of each brand. Success requires a balance of relationship-building, accountability, operational discipline, and strong business acumen. This role offers the opportunity to shape and grow a regional sales organization while making a direct and meaningful impact on the business. Regular travel to customer and branch locations across the assigned territory will be required.

Requirements

  • Proven success leading multi-location, multi-brand sales organizations.
  • Strong track record of driving measurable revenue and margin growth.
  • Exceptional leadership, coaching, and team development skills.
  • Experience leading distributed teams across diverse markets.
  • Skilled relationship builder with strong executive presence.
  • High level of business acumen, including pricing strategy, margin management, forecasting, and pipeline discipline.
  • Ability to balance standardization with local market needs and brand-specific strengths.
  • Willingness to travel regularly across the Southland Region to customer and branch locations.
  • Ability to successfully complete a background check and drug screen.
  • Must be at least 18 years of age.

Responsibilities

  • Own and drive profitable revenue growth across all 13 branches in the Southland Region.
  • Develop and execute a unified regional sales strategy aligned with company objectives.
  • Establish clear targets, KPIs, and accountability measures across all brands.
  • Improve sales visibility, pipeline discipline, forecasting accuracy, and performance reporting.
  • Lead, coach, and develop a distributed team of sales leaders and account managers.
  • Build a culture of performance, ownership, accountability, and continuous improvement.
  • Identify talent gaps and partner with leadership to recruit, onboard, and develop top-tier sales professionals.
  • Create clear expectations and development pathways for sales team members.
  • Break down silos and foster collaboration across FESCO, Bromley, RSI, Commercial Kitchen Parts & Service, and PriorityOne Group.
  • Standardize best practices while preserving brand strengths and local customer relationships.
  • Drive consistency in sales processes, pricing discipline, customer engagement, and account planning.
  • Promote cross-selling opportunities and shared customer wins across the region.
  • Build and maintain executive-level relationships with key regional and national accounts.
  • Partner with operations to ensure service delivery aligns with sales commitments.
  • Identify and pursue strategic growth opportunities across multi-location customers.
  • Represent Unlimited Service Group with professionalism, credibility, and executive presence.
  • Lead regional initiatives to expand market share, introduce new services, and penetrate target customer segments.
  • Leverage data, pipeline insights, and market trends to inform decision-making and sales strategy.
  • Collaborate with marketing, operations, and regional leadership on go-to-market efforts.
  • Support pricing, margin, and customer strategy to ensure sustainable growth.

Benefits

  • Strong company culture
  • Base salary of $100,000-$125,000, based on experience, plus commission
  • Remote/hybrid work opportunity
  • Casual dress code
  • Competitive benefits, including health insurance, 401(k) with company match, and employee assistance programs
  • Generous time away program
  • Employee recognition programs
  • Town Shares Program – share in our company’s success through ownership
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