Regional Sales Director

Model1 Commercial Vehicles, Inc.Alpharetta, GA
Remote

About The Position

Model 1 Commercial Vehicles is seeking a highly skilled Regional Sales Director to join their team. This critical front-line sales management role is responsible for driving sales performance and tactical growth within a designated geographic region for the dealership. Reporting directly to the Regional Vice President of Sales, this position will lead, motivate, and develop a team of outside sales professionals to achieve organizational revenue and profit margin targets. The Regional Sales Director will be considered an excellent recruiter, high-level motivator, and exceptional player/coach. Model 1, formerly known as Creative Bus Sales, has grown to become the nation's largest dealership, representing more than 20 top manufacturers across the U.S. They pride themselves on being a partner in creative solutions, offering custom-built vehicles and alternative fuel and electric vehicle (EV) options. Their core values include Solving Problems, Setting the Tone, Drive Forward, Find Balance, and Own It.

Requirements

  • 5+ years of proven experience and progress in sales leadership roles.
  • Documented ability to precisely forecast and exceed sales targets, driving revenue growth.
  • Strong leadership skills with the ability to inspire and motivate a sales team.
  • Excellent communication, presentation, and negotiation skills.
  • Exceptional organizational and time management abilities.
  • Willingness to travel via plane and car within the assigned region approximately 50% - 75% of the time.

Nice To Haves

  • Experience within a large regional / national dealership atmosphere is a plus.
  • Bachelor's degree in business, marketing, or a related field (MBA is a plus).
  • Experience within the commercial vehicle industry or another related industry, including commercial/mid-sized B2B sales.
  • Deep knowledge of the commercial vehicle market, including key players, customer segments, and emerging trends is a plus.
  • Analytical mindset with the ability to interpret sales data and make data-driven decisions.

Responsibilities

  • Drive tactical sales growth within the sales region by conducting co-op sales calls with each salesperson on a routine basis.
  • Drive high-level sales performance across commercial vehicle product lines, focusing on market share, revenue growth and profit margins.
  • Identify growth opportunities and potential new markets within the region.
  • Conduct thorough market analysis and become an industry expert within their region.
  • Attain intimate knowledge of the local competition, their sales strategies, inventory levels/mix, and competitive pricing levels.
  • Assist the RVP with quota setting, creating sales forecasts, and monitoring salesperson performance against goals.
  • Recruit, develop, and retain a team of regional salespeople, identifying coverage gaps and implementing personnel strategies.
  • Take a structured approach to onboarding new salespeople and identify sales team training gaps and implement new training plans where required.
  • Foster a collaborative and motivating work environment that encourages teamwork, creativity, and continuous improvement.
  • Provide front-line guidance, motivation, and support to the sales team in strategy, negotiation, and closing complex deals. Attend all high-profile sales meetings with customers.
  • Conduct quarterly performance evaluations, monthly 1:1 coaching, and provide constructive feedback to drive individual growth and team development.
  • Drive a high level of accountability to sales quotas for each outside salesperson, redirecting efforts where it is required to ensure sales quota attainment.
  • Cultivate strong relationships with key customers and partners within the region, ensuring the voice of the customer is reflected in company decisions. Manage a small subset of their own high-profile accounts.
  • Collaborate with the RVP to gather customer input and integrate that message into local go-to-market approaches.
  • Participate in industry events, conferences, and trade shows to expand the company's network and enhance brand visibility.
  • Prepare regular sales reports, forecasts, and performance metrics for the RVP monthly.
  • Collaborate with cross-functional teams, such as marketing, operations, and finance, to ensure seamless execution of local sales strategies.
  • Act as an escalation point for the outside salespeople when required.
  • Assist the RVP in developing and managing the regional sales budget, allocating resources effectively to optimize sales performance.
  • Drive HubSpot CRM and other sales accountability initiatives throughout the sales team.

Benefits

  • Competitive benefits including health insurance, paid holidays, and vacation pay
  • Continuous training to provide the opportunity to develop full potential and be a true business partner
  • Access to an expansive network of mentors and networking opportunities
  • Top quality technology to assist in daily responsibilities to allow for more efficiencies to deliver outstanding customer service
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service