Regional Marketing Manager, Americas (Contract)

Nozomi Networks

22h•Remote

About The Position

Nozomi Networks is seeking a Regional Marketing Manager for the Americas on a 5-month maternity cover contract. This role is responsible for developing and implementing the Americas go-to-market (GTM) strategy with an emphasis on field and channel marketing, partner collaboration, campaign orchestration, ABM (Account-Based Marketing), digital marketing, and demand generation. In this role, you’ll work closely with the marketing, regional sales and partner teams to build regional marketing plans, promote brand awareness locally, and execute and own ABM and demand generation programs that directly contribute to pipeline creation, acceleration, and conversion. Channel marketing experience and campaign orchestration are a must. This role is accountable for delivering measurable outcomes, including pipeline generation, conversion rates, and marketing-attributed revenue. The company is a leader in OT and IoT Cybersecurity, protecting critical infrastructure and organizations from cyber threats with network visibility, threat detection, and operational insight.

Requirements

5+ years of direct experience in a B2B Field/Channel Marketing role, ideally for a security or enterprise software company
Aligning with the partner organization to build a regional partner marketing strategy that provides mutual business value and enables leverage and scale in your overall regional marketing plan
Activating live and virtual event strategies, including event and booth design, theme development, pre-and-post-event plans
Project management and organizational skills with ability to execute marketing programs from planning, conceptualization, execution, and measurement
Building and optimizing integrated marketing programs that generate pipeline and improve conversion across the full buyer journey
Good knowledge of digital marketing tactics and best practices, including LinkedIn campaigns, TechTarget, SEO/SEM etc.
Leverage AI-powered tools and data insights to improve campaign targeting, personalization, lead scoring, and overall marketing efficiency
Apply data and automation to continuously optimize campaign performance, audience segmentation, and budget allocation to maximize pipeline ROI
Strong understanding of funnel metrics, pipeline management, and conversion optimization in a B2B SaaS environment
Ability to translate data into actionable insights and continuously improve performance across campaigns and channels
Experience with organizing local and regional events
Outstanding communicator and creative thinker
Experience with marketing automation and CRM tools
Critical thinker and problem-solving skills
Strong time-management skills
Ability to work with a decentralized, cross-cultural team
Flexibility and adaptability to rapid growth, change, and problem resolution
Proven ability to ramp quickly and deliver results in a contract/cover capacity
Ability to travel 30% of the time
Excellent verbal/written English skills
Channel marketing experience and campaign orchestration are a must.
An affinity for measurable outcomes and experience in a highly data-driven marketing organization is a must.

Nice To Haves

Startup experience

Responsibilities

Own the overall Go-to-Market plan for your assigned Americas territory with input and expertise from key internal stakeholders and the Global Head of Field and Partner Marketing
Own pipeline creation and acceleration for the Americas region — driving measurable contribution to pipeline targets, improving conversion rates, and supporting revenue attainment in close alignment with Sales
Design and execute integrated, multi-channel demand programs (field, digital, and partner-led) to generate high-quality pipeline and improve funnel conversion across key accounts and segments
Partner closely with Sales and BDR teams to optimize lead follow-up, qualification, and conversion, ensuring strong pipeline progression and velocity
Track and own performance against pipeline KPIs, including pipeline generated, influenceford revenue, conversion rates, and ROI by channel and campaign
Drive partner-sourced and partner-influenced pipeline through structured co-marketing programs and joint GTM execution
Serve as liaison to Sales team, be their advocate and conduit to the larger organization
Maintain relationships with regional partners, conference organizers, and influential associations
Leverage social media to raise awareness and further promote our presence at various events
Monitor industry trends and competitor activities in the Americas region
Manage regional budget, accurately estimate costs, and manage execution
Track performance results and act as a key partner to the BDR team to ensure alignment on lead quality, follow-up, and conversion
Work in partnership with the Corporate Communications and Digital Marketing teams to optimize campaign results for field programs