Regional Director of Sales

Provincial • Orlando, FL

2d

About The Position

Discovery Senior Living is a family of companies including Discovery Management Group, Integral Senior Living, Provincial Senior Living, Morada Senior Living, TerraBella Senior Living, LakeHouse Senior Living, Arvum Senior Living, Discovery Development Group, Discovery Design Concepts, STAT Marketing, and Discovery At Home. With three decades of experience, Discovery Senior Living’s award-winning management team has developed, built, marketed, and managed a diverse portfolio of senior living communities across the United States. Through its innovative “Experiential Living” philosophy, the organization supports more than 4000 communities, 35,000 homes, and 22,000 employees across nearly 40 states—earning recognition as an industry leader in performance, innovation, and lifestyle customization, and ranking among the two largest senior living operators in the U.S. Discovery Senior Living is seeking a Regional Director of Sales to join our Provincial Senior Living team. About the Opportunity If you're looking to grow your career with a leader in the senior housing industry, Discovery offers strong opportunities for advancement and professional development. Our team is driven, collaborative, and committed to excellence. Position Summary The Regional Director of Sales (RDS) leads community sales productivity and census development within their assigned Management Company (ManCo) region. This role is responsible for planning, reporting, goal setting, sales process optimization, CRM training, sales program implementation, and compensation administration, while partnering with regional and local leadership on talent selection and onboarding. The RDS is accountable for overall sales performance across their region. Reporting to their ManCo Sales Leader, with support from the DSL Vice President of Sales, the RDS partners closely with Executive Directors, Regional Directors of Operations, and other stakeholders to ensure sales goals and performance expectations are achieved across the community sales teams (Directors of Sales and Coordinators). This role does not directly supervise Directors of Sales, but instead operates through influence and partnership with community leadership to drive results.

Requirements

• Bachelor’s degree in Business, Marketing, Communications, or a related field
• Minimum of five (5) years of sales experience in a dynamic environment
• At least three (3) years in a multi-community or regional sales leadership role

Nice To Haves

• senior living experience preferred

Responsibilities

• Achieve sales move-in and occupancy goals across assigned communities
• Monitor daily census and track weekly sales performance, including conversion metrics and critical success factors
• Develop and implement strategies to meet or exceed sales targets
• Provide regular performance reporting to regional leadership and ManCo Sales Leader; review results with Executive Directors and Directors of Sales
• Coach, train, and support Directors of Sales and Coordinators to improve performance
• Partner with Executive Directors to drive accountability and results at the community level
• Participate in recruiting, interviewing, and selection of Directors of Sales
• Conduct community visits to assess sales processes, team performance, and adherence to standards
• Train teams on CRM usage and ensure data accuracy
• Oversee mystery shopping, competitive analysis, and inbound call reviews to enhance sales effectiveness
• Deliver sales training and support Manager-on-Duty initiatives
• Maintain current market and competitor knowledge to inform pricing and positioning strategies
• Ensure accuracy and integrity of reporting and commission administration
• Support onboarding and ongoing training for sales team members
• Assist in implementing sales and marketing initiatives at the community level
• Contribute to development of training programs to strengthen selling skills
• Oversee sales compensation plans and annual updates
• Ensure quarterly competitive analyses are completed and accurate
• Ensure Sales Coordinators effectively support Directors of Sales
• Perform other duties as assigned

Benefits

• Medical, dental, and vision coverage
• Life and disability insurance
• Paid time off and paid holidays
• 401(k) with company match
• Employee Assistance Program
• Supplemental insurance options

What This Job Offers

• Job Type: Full-time
• Career Level: Senior