Regional Director of Sales

DRIFTWOOD HOSPITALITY MANAGEMENT•North Palm Beach, FL
•Remote

About The Position

Driftwood Hospitality Management is seeking a strong multi-unit sales leader to take on the Regional Director of Sales role! This is a remote role with a requirement of travel to properties approximately 75% of the time. Driftwood Hospitality Management’s company culture empowers our associates to take initiative, be proactive, and contribute to the success of their property with well-defined strategies and objectives. Driftwood Hospitality Management is renowned for our fully integrated approach to hospitality services — all with outstanding client service. Our team is made up of the best talent in the hospitality industry, down to every employee, position, and hotel.

Requirements

  • Multi-unit hospitality experience is a requirement
  • Excellent written and verbal communication skills.
  • Proven leadership and business acumen skills.
  • Well-developed negotiation, project, and account management skills.
  • Demonstrated ability to make successful presentations to individuals and/or groups at all levels of an organization.
  • Ability to work independently and as a member of various teams and committees.
  • Commitment to excellence and high standards.
  • Ability to work with all levels of management.
  • Strong organizational, problem-solving, and analytical skills.
  • Good judgment with the ability to make timely and sound decisions.
  • Creative, flexible, and innovative team player.
  • Excellent problem resolution and consultative sales skills.
  • Proven ability to handle multiple projects and meet deadlines.
  • Strong interpersonal skills.
  • Versatility, flexibility, and a willingness to work within constantly changing priorities with enthusiasm.
  • Proficient in Microsoft Office and Delphi.
  • Must have proven and aggressive selling background in the Hotel industry.

Responsibilities

  • Leads the region's sales efforts and maximizes revenue through the development, implementation and execution of sales, marketing and revenue management strategies and functions.
  • Works closely with all levels of management to ensure that these strategies positively impact both the top (revenue) and bottom (GOP) lines.
  • Develops, implements and manages strategies for new company/guest acquisition through internal and external marketing efforts.
  • Identifies resources for direct marketing research and opportunities.
  • Works with Regional Ops Managers, Regional Revenue Management and hotel General Managers to manage all sales activities and meet revenue objectives.
  • Stays current on market and economic conditions as well as new and existing competition within each market and adjusts strategies and activities accordingly.
  • Participates in setting hotel sales goals and assists in the achievement of those goals, at both the individual property level and at the company level.
  • Develops, recruits, hires, trains and manages the on-property sales teams.
  • Develops and maintains relationships with affiliated franchise/brand national sales support people and effectively utilizes those relationships and resources to drive bookings and revenue.
  • Ensures hotels in region are effectively managing all group, transient and catering sales enquiries to maximize revenue for hotels.
  • Drives levels of sales activities and revenue conversion across all regional hotels, ensuring targets are met, and manages performance improvement where required.
  • Prepares, implements and compiles data for Strategic Sales Plans, Month End Reports, Annual Goals, Sales and Marketing Budget, Forecasts and other reports as directed/required.
  • Reviews group rate structure, group ceilings and deployment strategies through review of competitive data, demand analysis and mix management.
  • Develop and implements SMART Plans for assigned regional hotels with the hotels' Directors of Sales.
  • Responsible for assisting and monitoring the results of monthly SMART Plans.
  • Ensures systems and procedures are established and in place to respond to customer needs within a defined response period, including but not limited to telephone inquiries, bids, proposals, confirmation of bookings, and follow-up letters.
  • Certifies all sales call activities are recorded and kept up-to-date, using the company's sales account management system.
  • Monitors that hotel sales meetings are taking place regularly, with proper items being discussed and follow-up actions in place.
  • Participates and contributes in monthly hotel business reviews, analyzing market segmentation, business pace, market share and required actions to meet budget targets.
  • Social Media – engages with Social Media representatives, both in-house and third party.
  • Reviews schedules, monthly metrics and campaign results.

Benefits

  • 401(k)
  • Disability insurance
  • Employee assistance program
  • Health insurance
  • Life insurance
  • Paid time off
  • Room Discounts
  • Employee Food and Beverage Discounts
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