Regional Category & Marketing Planning Specialist

Harman Becker Automotive Systems Manufacturing KftNorthridge, CA
Hybrid

About The Position

As a Category & Marketing Planning Specialist, you will play a key role in supporting the North America Category & Marketing Planning team as we bring new products to market and drive growth across HARMAN's Lifestyle Consumer Audio portfolio. Working across categories including headphones, portable speakers, home audio, and more, you will help execute regional category strategies, new product launches, and marketing initiatives that strengthen the position of HARMAN's leading brands. The Specialist will serve as a central resource across the Category & Marketing Planning team, helping maintain critical business processes through product information management, planning tools, reporting, and cross-category operational support. In addition, the role will partner closely with one designated product category lead, gaining hands-on experience in product roadmap planning, portfolio management, commercialization, and collaboration with global Business Unit teams. From supporting new product introductions and launch readiness activities to managing key planning tools, and business processes, you will help transform product strategy into execution.

Requirements

  • Bachelor’s degree in Marketing or business-related field preferred.
  • Minimum of 2 years of marketing or agency experience.
  • Strong organizational and project management skills, with attention to detail and ability to manage multiple priorities.
  • Ability to drive projects and tasks to completion with a high level of quality, anticipating needs, resolving gaps, and addressing follow-up requirements proactively.
  • Ability to collaborate efficiently across teams and with senior management.
  • Effective communicator (oral and written) and creative thinker, with an ability to use both data, input, and intuition to inform decisions.
  • Highly resourceful and solution-oriented with the ability to proactively seek out answers, utilize available data, and leverage team resources to overcome roadblocks.
  • Openness to new ideas and the desire to continuously learn and develop new skills.

Nice To Haves

  • Creative thinker, capable and comfortable with generating innovative ideas.
  • Proven ability to create unique and compelling positioning and messaging.
  • Passion for consumer electronics, product innovation, and marketing, with a strong curiosity to learn and contribute to the continued growth of one of the most recognized brands in audio – JBL.

Responsibilities

  • Partner closely with Marketing peers, Sales, Finance, Supply Chain, Business Units and external agencies to support new product launch planning, commercialization activities, and go-to-market execution.
  • Analyze product, category and market performance data to generate insights that support business planning, forecasting, and decision-making.
  • Serve as a key liaison to the North America Sales organization for all product marketing needs, ensuring product assets, documentation and pricing information are accurate, current, and readily available to support sell-in and sell-through efforts.
  • Manage product sample inventory, ordering, allocation, and distribution to support launch activities such as media reviews, customer presentations, events, and internal stakeholder needs.
  • Lead consumer review programs for new products through third-party review platforms to generate early advocacy.
  • Manage personalized product orders for marketing programs and support setup of these unique products for sale through JBL.com.
  • Review product and lifestyle marketing assets, including copy, imagery, video, and digital content, to ensure accurate, compelling, and consumer-centric communication of product features and benefits.
  • Support product marketing budget management through expense tracking, forecasting, purchase order processing, and reporting.
  • Address ad hoc packaging reviews and compliance initiatives for sale of products in North America.

Benefits

  • Competitive wellness benefits
  • 401K Retirement Savings plan
  • An inclusive and diverse work environment that fosters and encourages career development opportunities.
  • Flexible work schedule with a culture encouraging work-life integration and collaboration in a global environment.
  • Professional development opportunities through HARMAN University’s business and leadership academies and extensive course catalog.
  • Tuition Reimbursement.
  • Access to employee discounts on world-class HARMAN products (JBL, Harman/Kardon, etc.).
  • “Be Brilliant” employee recognition and rewards program.
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