Regional Business Development Manager, Foodservice - Midsouth

The Krusteaz Company Careers•Tukwila, WA

2d•Remote

About The Position

The Krusteaz Company is seeking a Midsouth Regional Business Development Manager (RBDM) to join their team. This sales role is responsible for exceeding annual sales goals within their assigned geographic area. The RBDM will partner with the broker agency to create and implement local market strategies for selling new and existing products to targeted customers and distributor partners. A key aspect of this role is establishing and nurturing relationships with important operator customers, distributors, and broker agency partners to foster sustainable, long-term growth. The position requires the RBDM to reside in Dallas, Texas. The role involves developing an Annual Operating Plan to meet regional objectives, owning direct relationships with decision-makers at various levels within Regional Chains, Key Operators, and Distributor Partners, and actively acquiring new business through continuous sourcing and selling. The RBDM will also penetrate existing customer accounts by identifying, presenting, and closing new opportunities, while retaining the current product mix and volume. Effective presentation of The Krusteaz Company's capabilities and go-to-market strategies is crucial, as is the ability to develop, negotiate, and maintain customer contracts. The RBDM will foster a positive environment to motivate broker partners to drive sales and provide value-added support through product training, selling strategies, and market visit execution. Maintaining high visibility through regular travel within the region is essential for positive representation and maximizing sales in conjunction with the broker. Monthly broker reviews will be conducted to assess progress and performance, and CRM will be utilized to manage the region's portfolio, track sales, and deliver the sales budget. Managing trade spending programs and T/E in a cost-effective manner, ensuring alignment with budgets, is also a key responsibility.

Requirements

Cultivate relationships and work effectively with all people at all levels and functions within The Krusteaz Company and broker agency.
Positively impact and motivate colleagues and broker agency partners.
Positively represent The Krusteaz Company to broker agency partners and all customers.
Influence others to develop mutually beneficial solutions in a positive, professional manner.
Ability to think and plan in a forward looking, long-term manner, outside of day-to-day tactics.
Continuously improving skills, attributes, and knowledge.
Proficient in Microsoft Office (Excel, Word, Power Point and Outlook).
Excellent analytical and problem-solving skills; ability to turn data into insights.
Strong selling and closing skills, i.e., “Hunter Mentality”.
Utilize web platforms to develop relationships and identify opportunities.
Highly developed verbal and interpersonal skills.
Delivers effective presentations.
Exhibits active listening skills.
Shares timely, relevant information in a concise manner with those who need to know.
Possesses high ethical standards and strong work ethic.
High integrity and honesty, promoting trust in all actions.
Team player who is proactive, assertive, energetic, and a self-starter.
Strong emotional intelligence and self-awareness.
Adapts to new work processes, requirements and demands.
Open to feedback, both positive and constructive.
Ability to travel throughout Region a minimum of 50%.
Ability to work a flexible travel schedule.
Ability to work out of a home office.
Bachelor’s Degree or the equivalent experience is required.
Minimum 5 years foodservice sales and/or business development related experience required.

Nice To Haves

Food industry experience preferred.

Responsibilities

Develop Annual Operating Plan that will deliver Regional long-term and short-term objectives.
Own direct and meaningful relationships with decision makers (all levels) at Regional Chains, Key Operators and Distributor Partners.
Acquire new business by continually sourcing and selling new opportunities.
Penetrate existing customers by identifying, presenting, and closing new opportunities.
Retain current mix of products and volume with existing customers.
Effectively present The Krusteaz Company capabilities and go to market strategies with all partners.
Effectively develop, negotiate, and maintain customer contracts.
Create and maintain a positive environment that motivates Broker partners to drive sales of The Krusteaz Company’s products in the marketplace.
Lead broker by providing value added support through product training, selling strategies and planning & executing successful market visits.
Establish travel cadence in order to maintain high visibility in all markets, to ensure positive representation, focus on the The Krusteaz Company’s product line as well as work in conjunction with the broker to maximize sales.
Conduct monthly broker reviews to measure progress & performance of market strategies.
Utilize CRM to effectively manage Region portfolio to plan, track and deliver Sales Budget.
Manage Trade Spending programs and T/E in a cost-effective manner to ensure spending is in line with budgets.