About The Position

Outpost is a fast-growing, tech-enabled marketing agency focused entirely on Reddit. We help brands earn a real, lasting presence in the communities that shape how people discover and choose them. Reddit has quietly become one of the most trusted places on the internet. Before people buy almost anything today, they go to Reddit for honest, unfiltered opinions from real people, and those threads consistently rank at the top of Google. For a brand, that is a large opportunity and a real risk at the same time. Most brands have no idea how to show up. The ones that try usually get it wrong. They spam a few subreddits, watch their posts get removed and end up hurting the reputation they came to build. We take the opposite approach. Everything we do is white-hat and fully in the open. We represent a brand as itself, or as a named member of its team, and we earn attention by being genuinely useful in the conversations that matter. No fake accounts and no pretending to be someone we are not. Our work for a client comes in two halves. First, we join the conversations that are already happening across their space: people asking for recommendations, weighing them against competitors, describing the exact problem the brand solves and gathering in the subreddits where their customers already spend time. Second, we build the brand a home of its own. We set up, grow and run a subreddit that becomes their community over time. Our proprietary platform does the monitoring and prioritization behind both. Real people do the writing and the judgment, and that human part is where you come in. As the Reddit marketer and community manager for a client, you own their presence on Reddit. You run their disclosed Reddit account and their subreddit, and you are the voice that represents them in the communities that matter to them. This is not paid advertising. It is earning a trusted place in a community, on behalf of a brand you would be proud to represent. Doing it well starts with understanding the client deeply: what they sell, who buys it and how they talk about themselves. From there, you use our platform to surface every conversation worth joining, and you bring the Reddit judgment for how to show up the right way once you are in it. The objective is simple to state and hard to earn: make the brand a welcome, trusted member of the communities it belongs in, and build genuine goodwill around it over months, not days. We are hiring for two of our clients, both going live in late August. Client A: destination weddings. Helping couples plan and book weddings abroad. A high-spend purchase people research for months, and much of that research happens on Reddit. Client B: furnished mid-term rentals. Furnished apartments rented by the month in hundreds of cities, for travel nurses on assignment, remote workers and people relocating for a job. Each client is 15 to 25 hours a month and pays $800 to $1,100 a month. You would own one of them. If you qualify for both, you can run both, which is $1,600 to $2,200 a month. These are specific, active roles rather than an open application, so we are looking to bring someone on right away. This is a part-time, freelance role, and there are no fixed hours. The only thing to plan for is 1 to 2 hours of meetings a week per client: with me and the rest of the Outpost team, with our engineers (the people building the platform you rely on), and with the client, especially early on while you are still learning their brand and voice.

Requirements

  • Deep Reddit knowledge, including understanding of its culture, what earns traction, and what gets removed.
  • A marketing background (content, social media, SEO, or AEO/GEO).
  • Real enthusiasm for the brand being represented.
  • Ability to write like a person, not a marketer.
  • Comfortable putting your name to a brand in the open.
  • A level head when responding to public feedback, including negative experiences.

Nice To Haves

  • Agency experience.
  • Genuine interest in the destination weddings space (weddings, travel, hospitality).
  • Genuine interest in the furnished mid-term rentals space (travel, relocation, remote work, housing).
  • Experience moderating or being a well-regarded member of a relevant community.

Responsibilities

  • Own the client's presence on Reddit, including their disclosed Reddit account and subreddit.
  • Represent the brand as its voice in relevant communities.
  • Understand the client's business, products, and target audience to effectively represent them.
  • Utilize the Outpost platform to identify and engage in relevant conversations.
  • Comment, post, and run AMAs on behalf of the brand.
  • Engage in threads where the brand is being compared or discussed negatively.
  • Ensure all communication is disclosed and approved before going live.
  • Respond to high-priority threads quickly, ideally within the hour and at the latest within 24 hours.
  • Set up the brand's Reddit account and warm it up from zero karma by being a genuine participant in communities.
  • Set up and prepare the client's subreddit for launch.
  • Build and run the client's subreddit, turning relevant threads into content, keeping it active and welcoming, and moderating it.
  • Act as the eyes on the ground, flagging buyer insights and actionable information to the client.
  • Participate in 1-2 hours of meetings per week per client with the Outpost team, engineers, and the client.

Benefits

  • No health benefits
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