Publicity & Events Manager, Children's Books

Sourcebooks•New York, NY

3d•$70,000 - $80,000•Hybrid

About The Position

Sourcebooks is seeking a Publicity and Events Manager – Children’s Books to lead and enhance its author events program. This role is highly visible, involving author relations, bookseller partnerships, media outreach, and program strategy. The position reports directly to the Executive Director of Marketing, Sourcebooks Kids. The ideal candidate is passionate about connecting authors with readers, skilled in managing live and virtual events, and adept at building relationships that drive event success.

Requirements

3+ years of experience in book publicity, marketing, and author events, or a closely related field.
Proven track record building relationships with booksellers, media, or event venues.
Excellent written and verbal communication skills.
Comfort managing multiple events and timelines simultaneously without dropping details.
Familiarity with tools and platforms used in book marketing (Bookscan, Monday, social media, design tools like Canva a plus).
A collaborative spirit and the ability to work across teams, imprints, and personalities.
Genuine enthusiasm for children's books and the authors!

Nice To Haves

Design tools like Canva

Responsibilities

Develop and execute events strategy for Sourcebooks Kids authors, from intimate bookstore signings to book festivals and large-scale multi-author events.
Manage full event logistics: venue outreach, booking confirmation, travel coordination, data entry, and author/team communication.
Direct PR and social strategy for events; craft pitches, secure media coverage, and design event graphics and assets.
Report on event outcomes including attendance, on-site sales, and week-over-week Bookscan POS data.
Lead strategy and execution of new initiatives and programming such as an author school visits program.