Public Relations Specialist

Focus Property Management•Kaukauna, WI

4h•Onsite

About The Position

This position is based in Kaukauna and is responsible for protecting and growing the Focus brand through community engagement, resident communication, social media management, event coordination, and acquisition rebranding efforts. You’ll be the person who makes sure Focus sounds, looks, and feels like Focus everywhere, every time — while also serving as the face of our brand in every community we operate in.

Requirements

Experience in public relations, marketing, communications, community engagement, or brand management
Experience planning and coordinating events
Strong written and verbal communication skills
Experience managing social media platforms and online reputation management
Ability to manage multiple projects and deadlines simultaneously
Comfortable working both independently and collaboratively
Strong attention to detail
Highly organized and proactive
Creative thinker with strong problem-solving skills
Comfortable building relationships and networking within the community
Ability to adapt in a fast-paced and growing environment
Strong understanding of brand voice and customer experience

Responsibilities

Protect and maintain the Focus brand across all communications and materials
Review marketing materials, signage, emails, and digital content for brand consistency
Build and manage resident email campaigns and automated communication sequences
Audit website content regularly to ensure accuracy, tone, and brand alignment
Own and manage Google, Yelp, and Facebook business pages and social presence
Monitor and respond to online reviews and resident engagement when appropriate
Build relationships with local businesses, organizations, and community partners
Meet with city officials and attend community meetings as needed
Coordinate community outreach initiatives and local partnerships
Serve as a visible brand representative within Focus communities
Coordinate kickoff events for newly acquired properties
Plan and execute resident engagement events throughout the year
Manage event logistics, vendor coordination, communication, and execution
Ensure events align with the overall Focus brand experience
Coordinate rebranding efforts for newly acquired communities
Assist with signage transitions, communication rollouts, and launch timelines
Help ensure residents experience a seamless transition during property takeovers