Public Relations Specialist

JDA Worldwide•Indianapolis, IN

just now•Hybrid

About The Position

JDA Worldwide is a full-service marketing and communications firm with over three decades of experience serving national, emerging, and category-leading brands. We are headquartered in Indianapolis and have been recognized as one of the best places to work in Indiana for six consecutive years. Our parent company, Prolific, is The Growth Firm, which comprises a collection of companies and capabilities focused on growth. We are seeking a Publicist located in the Indianapolis or Nashville area for a hybrid position.

Requirements

BS/BA in Business, Communications, Public Relations, or a related field
Proven experience as a Public Relations Officer or similar PR role
Experience managing media relations (online, broadcast and print)
Background in researching, writing and editing publications
Exceptional Written & Verbal Communication
News Judgment & Media Awareness
Initiative & Ownership
Creativity & Strategic Thinking
Client Focus
Relationship Building
Collaboration & Teamwork
Project Management
Organization & Attention to Detail
Time Management
Adaptability
Professionalism
Solution Oriented
Leadership Skills
Results Driven

Nice To Haves

2-3 years Experience as a Publicist or related fields
MA in Business, Communications, Public Relations, or a related field
Broad media connections, particularly in Faith, Business, and Government

Responsibilities

Develop and execute earned media strategies to elevate client visibility across national, regional, trade, and digital media.
Pitch interviews, feature stories, editorials, and other written works on behalf of clients.
Cultivate strong relationships with journalists, producers, editors, and podcast hosts.
Serve as an initial point of contact for inbound media inquiries and respond promptly.
Identify timely opportunities that support client goals.
Foster and maintain strong relationships with members of the media.
Draft compelling press releases, media pitches, statements, talking points, op-eds, award submissions, and other written communications.
Research, establish, and develop relationships with reporters, editors, producers, and influencers.
Develop and maintain customized media lists tailored to each client's audience, geography, and campaign objectives.
Monitor the daily news cycle, industry trends, and cultural conversations to identify proactive media opportunities and potential reputational risks.
Bring creative story ideas and strategic recommendations that help clients stay relevant in the news.
Anticipate client and team needs by taking initiative and moving projects forward with minimal direction.
Master and utilize PR tools such as Muck Rack.
Seek opportunities for partnerships, sponsorships, speaking engagements, and other visibility opportunities.
Track media coverage and campaign performance while preparing client reports.
Represent clients on-site during media interviews, press conferences, book launches, and special events as needed.
Represent JDA Worldwide with professionalism in appearance, communication, and conduct.
Collaborate across departments and willingly support teammates to ensure exceptional client service.