Public Relations Coordinator
About The Position
The Public Relations Coordinator supports the casino’s public relations, communications, and community engagement efforts to build and maintain a positive public image. The role coordinates media relations, drafts communications, assists with special events, manages publicity opportunities, and supports strategic PR campaigns that enhance brand awareness, drive visitation, and strengthen community relationships. The position works with casino marketing, entertainment, gaming, dining, hotel, and community initiatives, and collaborates across departments to ensure consistent brand messaging. The role is based at Catawba Two Kings Casino in Kings Mountain, North Carolina. It is primarily an office position, with regular presence on the casino floor, in entertainment venues, at the hotel, and in event spaces. Occasional travel may be required for community events, conferences, and media activities. The coordinator must be able to obtain and maintain required gaming licenses and certifications and comply with applicable gaming regulations and company policies. A valid driver’s license may be required. The casino is an equal opportunity employer, and Native American Indian preference applies to this position under the cited laws and regulations.
Requirements
- 1–3 years of experience in public relations, communications, marketing, hospitality, entertainment, gaming, or a related field.
- Strong written, verbal, and interpersonal communication skills.
- Excellent proofreading and editing abilities.
- Ability to create compelling and accurate content for multiple media channels.
- Strong organizational and project management skills, including the ability to manage multiple priorities.
- Knowledge of media relations practices and public relations principles.
- Proficiency in Microsoft Office Suite and familiarity with media monitoring and content management tools.
- Understanding of social media platforms and digital communications.
- Ability to maintain confidentiality and exercise professional judgment.
- Strong attention to detail and commitment to accuracy.
- Ability to work flexible schedules, including evenings, weekends, and holidays, when required for events and media opportunities.
- Must be able to obtain and maintain all required gaming licenses and certifications and comply with applicable gaming regulations and company policies.
- A valid driver’s license may be required.
- Ability to work in a loud, fast-paced environment; may occasionally be exposed to second-hand cigarette smoke.
- Ability to lift and carry promotional materials up to 25 pounds occasionally.
Nice To Haves
- Bachelor’s degree in public relations, communications, journalism, marketing, business, or a related field preferred; an equivalent combination of education and experience may be considered.
- Experience working with media outlets, influencers, and community organizations preferred.
- Casino, resort, hospitality, or entertainment industry experience is a plus.
Responsibilities
- Assist in developing and executing public relations strategies supporting casino marketing, entertainment, gaming, dining, hotel, and community initiatives.
- Draft and distribute press releases, media advisories, fact sheets, newsletters, and other communications.
- Maintain media relationships and help coordinate interviews, press conferences, and property tours.
- Monitor media coverage and prepare media reports, summaries, and clipping reports.
- Coordinate publicity for promotions, concerts, tournaments, special events, grand openings, and property announcements.
- Support social responsibility and community outreach programs by coordinating charitable partnerships, sponsorships, and community events.
- Assist in preparing executives and spokespeople for media appearances and public engagements.
- Manage media lists, calendars, contact databases, and PR project timelines.
- Coordinate photography, videography, and content collection for PR initiatives.
- Collaborate with marketing, advertising, entertainment, hotel, food and beverage, and gaming departments to maintain consistent brand messaging.
- Monitor industry trends, competitor activities, and public sentiment to identify opportunities and potential issues.
- Assist with crisis communications planning and support communications during emergency situations.
- Ensure communications comply with gaming regulations, company policies, and brand standards.
- Support awards submissions, speaking opportunities, and industry recognition programs.
- Perform other duties as assigned.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
