Public Relations & Communication Associate

Ephrata National Bank•Ephrata, PA

8h•$45,000 - $66,000•Onsite

About The Position

The Communication & Public Relations Associate supports the development and execution of communication initiatives that enhance the bank’s brand, reputation, and community presence. This role coordinates community relations and events, assists with internal and external communications, creates content, and coordinates media while ensuring consistent messaging aligned with the bank’s mission and values.

Requirements

1 to 3 years of relevant experience.
Bachelor’s degree in communications, Public Relations, Marketing, Journalism, Business, or related field.
Familiarity with digital marketing and social media channels.
Excellent written and verbal communication skills.
Strong storytelling and content development abilities.
Ability to translate complex financial topics into clear, engaging content for various audiences.
Strong organizational skills and attention to detail.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Ability to handle sensitive information with discretion and/or confidentiality as required.

Responsibilities

Coordinate community relations efforts, sponsorships, and events
Represent the bank as a brand ambassador within the community
Write and distribute press releases, media advisories, and public statements
Coordinate media interviews, press events, and community announcements
Monitor media coverage and community reputation
Manage social media calendar and channels
Create compelling content for websites, social media, email campaigns, and marketing materials
Ensure consistent brand voice across all customer-facing channels
Support product launches, campaigns, and community initiatives with strategic messaging
Collaborate with bank-wide departments to promote services, financial education, and brand awareness
Draft communications, announcements, and presentations
Support internal messaging to inform and engage employees and support organizational initiatives
Ensure all communications are cohesive, align with the bank's core values, and maintain a consistent brand voice.
Ensure all communications adhere to banking regulations and compliance requirements