Public Health Media Specialist II

San Bernardino County•San Bernardino, CA

11d•Onsite

About The Position

The San Bernardino County Department of Public Health (DPH) is seeking qualified professionals for the position of Public Health Media Specialist II. DPH has two opportunities available, supporting either the Animal Care Division or the Environmental Health Services (EHS) Division. These roles are crucial for advancing DPH's public health mission by creating high-quality communications, producing engaging multimedia content, and increasing community awareness through strategic marketing, public education, and social media outreach. While each position serves a distinct operational area, both contribute to enhancing the County's public health messaging, brand consistency, and outreach impact. Media Specialist II positions are lead roles that offer work guidance and advanced program marketing administration.

Requirements

A Bachelor's degree in English, Communications, Journalism, Marketing, Public Relations, Mass Communications, Graphic Design, Public Health, Health Promotion and Education, Community Health, Health Administration, Health Science or other closely related field.
Three (3) years of progressively responsible experience in two (2) or more of the following areas: Graphic design and visual communication, including the creation, review, or approval of marketing and outreach materials for print and digital use; Brand management or design compliance, ensuring consistency with organizational identity and accessibility standards; Marketing or campaign coordination, including planning and supporting outreach initiatives or promotional programs; Social media strategy and management, including developing, posting, and monitoring content for a business, government agency, or organization; Health promotion and education, including direct community engagement and the planning, designing and dissemination of health education materials to the public; Public relations experience, including developing key messaging, managing media inquiries, or supporting community outreach and stakeholder communication efforts.
Qualifying experience must demonstrate strong knowledge of design principles, marketing communication practices, and the ability to maintain a consistent and professional brand presence across multiple platforms.
Pass a background investigation, including fingerprinting, and verification of employment history and education.
Candidates who will require visa sponsorship will not be considered.
Must be comfortable working around animals of various temperaments and sizes, including dogs, cats, birds, reptiles, and livestock (for Animal Care Position).

Nice To Haves

Extensive experience in providing creative direction or oversight of design and marketing collateral to ensure adherence to brand and ADA standards.
Developing and implementing social media strategies that enhance community engagement and align with organizational goals.
Utilizing advanced features of Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Acrobat, etc.) or similar professional design software.
Collaborating with cross-functional teams to support Countywide marketing initiatives and outreach campaigns.
Reviewing and refining visual materials to maintain consistency, quality, and professional presentation across all platforms.
Demonstrating strong understanding of visual communication, layout, typography, and brand management principles.
Presenting information verbally to audiences of varying sizes.
Capturing high resolution photographs at a variety of events.
ADA Compliance knowledge and training.

Responsibilities

Review and approve design and marketing collateral for adherence to County brand standards, design quality, and ADA compliance.
Provide guidance and feedback to ensure all materials meet the County’s professional and visual identity standards.
Write, compile, and distribute information related to media requests, animal-related programs, environmental health programs, and public education topics.
Manage public health program social media platforms, posting engaging content that promotes program operations, safety messaging, and community partnerships.
Monitor online discussions and identify opportunities for engagement.
Develop written content for newsletters and update the Animal Care or Environmental Health website with current information, stories, and public-facing resources.
Capture high-quality photo and video content in various settings such as animal shelters, during field operations, adoption events, emergency responses, and community outreach activities.
Create graphics, images, and videos tailored to animal welfare education, safety campaigns, and public messaging.
Collaborate with County Communications for branding and approval processes.
Support campaigns such as pet adoption promotions, disaster preparedness messaging for pet owners, animal safety reminders, and outreach initiatives.
Lead media-related logistics for events, including preparing press materials and capturing event footage.
Track the performance of multimedia content to evaluate the reach and effectiveness of public health program messaging.
Provide regular analytic reports to inform future outreach strategies.
Work closely with Environmental Health and Animal Care staff, community education staff, and communications personnel.
Participate in field assignments related to Environmental Health and Animal Care program operations.
Ensure messaging accurately reflects operational realities, standards, and community safety protocols.