Project Manager - Growth Packaging Strategy Consumer Video/Streaming

Group ORemote, TX
$120,000 - $140,000Remote

About The Position

This role is responsible for developing end-to-end business cases, including market sizing, hypothesis development, cannibalization assessment, and the design of low-investment testing strategies prior to full-scale implementation.

Requirements

  • Bachelor’s degree in Business
  • Experience evaluating complex business decisions that span multiple products, customer segments, and cross-functional organizations.
  • Strong financial modeling, forecasting, business case development, and strategic analysis skills.
  • Advanced Excel and PowerPoint skills with the ability to translate complex analyses into clear, executive-ready recommendations.
  • Experience querying, validating, and analyzing data using SQL and related tools.
  • Experience with data visualization and business intelligence platforms such as Power BI, Tableau, or similar tools.
  • Ability to evaluate business opportunities from customer, marketing, financial, and operational perspectives.
  • Demonstrated ability to challenge assumptions, simplify complex problems, and influence strategic decision-making.
  • Experience in pricing, offer strategy, customer acquisition, retention, and lifecycle marketing.
  • Experience in subscription-based, streaming (SVOD), telecommunications, media, or other recurring revenue businesses.
  • Collaborative mindset with strong business judgment and the ability to thrive in a fast-paced environment.
  • Experience working with customer research, survey, contact center, and segmentation data.

Nice To Haves

  • Economics, Finance, Marketing, or related field preferred
  • Familiarity with Databricks and Lakehouse environments.
  • Exposure to AI, automation, or LLM-enabled tools for market monitoring and analysis.
  • Experience with Python or R for data analysis.
  • Familiarity with subscriber, churn, audience measurement, or media analytics.
  • Understanding of A/B testing and test design methodologies.

Responsibilities

  • Own ongoing Add/Drop content and network portfolio decisions, evaluating opportunities based on programming costs, customer engagement, churn impact, and competitive positioning.
  • Develop consumer packaging recommendations by translating complex content, carriage economics, and business trade-offs into clear, actionable strategies.
  • Lead the analysis and interpretation of quantitative insights from market research, competitive intelligence, customer surveys, UX feedback, call center data, and churn trends to inform business decisions.
  • Partner with cross-functional teams to deliver data-driven recommendations that support content strategy, packaging optimization, and customer retention initiatives.
  • Guide analytical workstreams and leverage business insights to identify growth opportunities, optimize customer value propositions, and improve overall business performance.
  • Apply deep expertise in pay-tv, streaming, and telecommunications to shape package construction, pricing strategies, content economics, and carriage negotiations.
  • Identify and capitalize on opportunities within contractual, content, and pricing frameworks to create innovative consumer offerings and drive business growth.
  • Assess competitive market dynamics and evolving customer preferences to recommend strategic content and packaging enhancements that strengthen market position. Stress-test every recommendation against a credible opposing view and challenge stakeholder assumptions (while welcoming the same), backed by strong written and verbal storytelling.
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