Programmatic Manager
About The Position
Phreesia is expanding its Network Solutions business with the launch of a unique audience solution for programmatic media — connecting healthcare providers (HCPs) with relevant, privacy-safe content experiences. As our Programmatic Manager, you’ll own campaign strategy, setup, activation, and ongoing optimization across demand-side platforms, serving as the primary day-to-day internal point of contact for a managed book of business. You'll be hands-on throughout the full campaign lifecycle — from planning and technical setup through performance monitoring, optimization, and post-campaign analysis. Success in this role means delivering flawless campaign execution, translating data into actionable insights, solving problems quickly, and partnering across teams to create exceptional outcomes for clients. If you're a confident self-starter who thrives in fast-moving environments and enjoys combining technical expertise with strategic thinking, we'd love to meet you.
Requirements
- Bachelor’s degree required.
- 3–5 years of hands-on programmatic media experience across display, video, and CTV with direct activation experience in one or more major DSPs.
Nice To Haves
- Hands-on experience managing programmatic media campaigns across display, video, and connected TV (CTV).
- Understand programmatic best practices across campaign strategy, optimization, trading, and performance analysis.
- Are comfortable activating campaigns in leading DSPs such as The Trade Desk, DV360, DeepIntent, Amazon, or similar platforms.
- Can confidently manage multiple campaigns, deadlines, and stakeholder priorities simultaneously.
- Communicate complex performance data in a clear, actionable way for both technical and non-technical audiences.
- Thrive in fast-paced environments while maintaining exceptional attention to detail.
- Take ownership of your work and proactively solve problems before they impact campaign success.
- Bring experience working in agency, client services, digital media, or ad operations environments.
- Have experience supporting healthcare, pharmaceutical, or life sciences advertising campaigns.
- Are familiar with tagging, ad serving, campaign management platforms, and audience solutions.
- Are curious about how AI can improve media workflows and enjoy sharing new ideas with your team.
- Have experience with tools such as FreeWheel, Google Ad Manager 360 (GAM360), Swoop, Crossix, Excel, or other business intelligence and analytics platforms.
Responsibilities
- Own end-to-end campaign management across programmatic channels, from planning and setup through launch and ongoing optimization
- Set up, traffic, and activate programmatic campaigns across DSPs such as The Trade Desk, DeepIntent, Google Ads, and similar ad tech platforms
- Perform thorough pre-launch QA on creative assets, landing pages, tracking pixels, audience segments, and placements to ensure accurate setup and measurement
- Monitor live campaigns for pacing, delivery, and performance, flagging issues proactively and executing optimizations to align with client KPIs
- Execute in-platform trading activities including budget adjustments, pacing optimizations, and delivery troubleshooting
- Support budget tracking, invoicing reconciliation, and billing accuracy across your managed book of business
- Track and maintain campaign pacing and performance trackers, surfacing trends and optimization opportunities on a regular cadence
- Prepare final post-campaign reports that translate data into a compelling, insight-driven story for internal and external stakeholders
- Serve as the primary day-to-day internal point of contact for your managed campaigns, ensuring clear and timely communication across internal teams
- Collaborate with Client Services to fulfill client deliverables including campaign modifications, trafficking updates, and ad operations support
- Deliver actionable, data-backed recommendations throughout the campaign lifecycle, translating performance insights into clear strategic guidance
- Own responsive, professional client communications, translating technical campaign details into clear, accurate updates and ensuring stakeholders are proactively informed throughout the campaign lifecycle.
Benefits
- 100% Remote work
- home office expense reimbursements
- monthly reimbursement for cell phone, internet and wellness
- Competitive compensation
- Flexible PTO
- company holidays
- Variety of healthcare benefits for you and your family (and your pets!) starting day one
- Generous top-up for parental leave benefits
- Continuing education and professional certification reimbursement
- Various offsite events and activities for team to connect and meet in person, to support team building and engagement.
- Local in-person volunteer events, and give back programs to our communities.
- company wide recognition tool (Phireworks) to celebrate milestones, recognize achievements and strengthen your bond with your teams. You can accumulate points and redeem them for a wide catalogue of items!
- Diversity and inclusive environment
- Opportunity to join an Employee Resource Group.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
