Programmatic Ads Sales Lead

Pinterest•New York, NY

2d•$134,705 - $235,734•Hybrid

About The Position

As a member of the Programmatic Sales & Operations team, you will play a pivotal role in driving Pinterest’s advertising growth and revenue through a full-funnel sales strategy. As the primary partner to clients, you’ll drive deal creation, oversee campaign setup, and ensure seamless launches. Leveraging data-driven strategies, you will proactively optimize performance, uncover growth opportunities, and deliver exceptional results that maximize client value and business impact. Through close collaboration with cross-functional teams, you’ll help shape solutions that maximize business impact, streamline workflows, and deliver measurable results for advertisers at every stage of the funnel. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here.

Requirements

8+ years in client-facing digital media sales roles, with deep expertise in programmatic advertising, ad tech, or media strategy.
Advanced understanding of full-funnel digital advertising solutions, including brand, consideration, and conversion strategies, with specialized knowledge in search, shopping, display, or (social a plus).
Proven track record of building and nurturing executive-level relationships with advertisers and agency programmatic centers, developing long-term strategic plans, and negotiating high-value partnership agreements to drive measurable business outcomes.
Strong understanding of data and measurement solutions including Clean Rooms.
Exceptional analytical and problem-solving abilities; skilled at translating data, macro trends, and campaign performance insights into actionable recommendations that fuel ongoing revenue growth.
Strong consultative approach with the ability to educate, influence, and challenge executive stakeholders while crafting visionary and results-oriented media strategies.
Excellent communicator and collaborator, thriving in fast-paced environments while ensuring operational excellence, seamless cross-functional teamwork, and project management success.
Bachelor’s degree in a relevant field such as digital media or SaaS sales, or equivalent professional experience.

Nice To Haves

social a plus

Responsibilities

Develop and execute full-funnel, programmatic sales strategies for top-tier clients, driving measurable business results across awareness, consideration, conversion, and retention.
Build and maintain executive-level relationships with clients and agency partners, leading strategic deal negotiations, QBRs, and educational sessions focused on ad tech innovation.
Serve as a subject matter expert on Pinterest’s programmatic ad offerings and digital ecosystem trends, influencing media strategies and solution adoption.
Advise on best practices in programmatic buying, data integration, measurement, and optimization to maximize campaign performance on Pinterest’s platform.
Serve as point of contact for programmatic campaigns working with Ops teams to manage deal creation, campaign setup, technical troubleshooting, and real-time optimizations.
Leverage data-driven insights to craft actionable recommendations and guide clients toward sustained programmatic growth and ROI.
Collaborate cross-functionally with Sales, Product, and Engineering teams, championing Pinterest’s value in the programmatic marketplace and identifying new growth opportunities.
AI-first programmatic and CTV selling: Uses internal AI and agentic tools to prep for exec-level conversations, including account research, partner mapping, POVs, and QBR narratives tied to full-funnel goals and deal strategy.
AI-powered campaign insights (full funnel): Applies AI to quickly analyze programmatic and CTV performance (pacing, win rates, audience/creative signals, conversion trends) and turn findings into clear optimization and investment recommendations, validated against source-of-truth reporting and measurement (including Clean Rooms).
AI for forecasting, QA, and trend-based recommendations: Uses AI-driven insights and strategic frameworks to validate performance and revenue, forecast pipeline and live deal outcomes (pacing, win rates, spend/revenue outlook), and translate programmatic marketplace trends into QBR-ready recommendations for senior stakeholders.
AI for scenario planning (“what-if”): Uses AI to structure ambiguous client questions and run scenario planning for programmatic/CTV investment (funnel mix, reach vs. frequency, budget shifts, incrementality assumptions), generating testable hypotheses that inform GTM and negotiations.
AI-enabled operational excellence: Builds AI-assisted templates, checklists, and lightweight automations to reduce manual work and improve consistency across deal creation, campaign setup/QA, troubleshooting, reporting, and in-flight optimizations.