Program Manager, Partner Communications & Marketing Operations

Marvel Marketers

About The Position

At Marvel Marketers, our goal is to make clients incredibly successful through Expert Services, Strategic Partnerships, and Training. We work with some of the largest and most sophisticated brands in the world, and we need the best and brightest to help make them successful. We are looking for an experienced Program Manager, Partner Communications & Marketing Operations to join our team and support a global enterprise partner marketing organization. This role will sit at the intersection of partner communications, marketing operations, program management, and partner experience. The ideal candidate is an organized, detail-oriented marketer who can manage multiple communication channels and programs, coordinate across cross-functional teams, and ensure partners and internal stakeholders have the information, training, and support they need. This person should be equally comfortable managing a communications calendar, coordinating an email campaign, reviewing social content, building a training plan, managing stakeholder requests, and helping improve the processes behind a large-scale partner marketing program.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.
4+ years of marketing program management, project management, communications, or marketing operations experience.
Demonstrated experience managing multiple projects, deadlines, stakeholders, and deliverables simultaneously.
Strong written communication, copywriting, editing, and proofreading skills.
Experience managing email marketing campaigns, newsletters, or other recurring communications programs.
Experience coordinating marketing content through review, approval, QA, and deployment.
Strong attention to detail and ability to maintain quality across high-volume communications and operational programs.
Experience working cross-functionally with marketing, operations, creative, technical, and business stakeholders.
Strong client-facing and stakeholder-management skills, ideally within a large enterprise environment.
Ability to take complex information and turn it into clear, actionable communications.
Comfortable operating in environments where programs, processes, and priorities continue to evolve.

Nice To Haves

Experience supporting partner, channel, ecosystem, or B2B marketing programs.
Experience with partner incentives, marketing development funds, co-marketing, or similar partner programs.
Experience with Marketo or another marketing automation platform.
Basic knowledge of HTML/CSS for email troubleshooting or editing.
Experience with social content development and publishing, particularly LinkedIn.
Experience creating training materials, presentations, FAQs, process documentation, and knowledge-base content.
Experience working within complex global or enterprise organizations.
Familiarity with marketing operations, CRM, ticketing, or partner-management platforms.

Responsibilities

Manage the end-to-end execution of recurring partner communications, including monthly global and regional partner newsletters, persona-specific newsletters for sales, technical, and other partner audiences, and ad hoc and one-time communications to partner contact databases.
Manage communications calendars, timelines, stakeholder reviews, approvals, and deployment.
Coordinate content development with internal subject matter experts, creative teams, copywriters, and other stakeholders.
Draft, edit, proofread, and QA communications to ensure clarity, accuracy, consistency, and alignment with brand standards.
Manage audience segmentation and distribution requirements for partner communications.
Support the development of go-to-market materials, presentations, training assets, partner communications, and other marketing collateral.
Ensure all communications and deliverables meet company brand guidelines and quality standards.
Coordinate regular content for partner-facing social channels, primarily LinkedIn and other relevant social platforms.
Draft, review, test, and coordinate approval of social content.
Maintain social publishing calendars and ensure content is delivered on schedule.
Partner with stakeholders to identify opportunities to improve engagement and optimize content performance.
Support reporting and recommendations based on social engagement and campaign performance.
Set up, QA, proof, and coordinate deployment of email campaigns ranging from simple communications to more advanced campaigns.
Support audience definition, segmentation, content development, testing, approvals, and campaign deployment.
Troubleshoot campaign issues and coordinate with marketing technology or operations teams as needed.
Perform light HTML/CSS editing when necessary.
Own program management and communications supporting partner marketing funds and incentive programs.
Coordinate communications related to program launches, application cycles, program changes, deadlines, approvals, payments, and other partner milestones.
Translate complex program information into clear, actionable communications for partners and internal teams.
Serve as a key point of contact for day-to-day communications and operational requests.
Manage cross-functional relationships with internal stakeholders, systems teams, operations teams, agencies, and other partners.
Help identify communication or experience gaps and coordinate solutions across teams.
Develop and execute training and enablement plans for internal teams and external partners.
Coordinate speakers, content, materials, scheduling, and logistics for program training.
Create and maintain presentations, reference materials, FAQs, knowledge-base content, and other enablement assets.
Serve as a partner marketing incentive support resource for partner questions, requests, and tickets.
Manage escalations and drive issues toward timely resolution.
Identify recurring partner questions or challenges and work with cross-functional teams to develop scalable solutions.
Train and enable additional support teams as new programs launch or existing programs change.
Support the design, documentation, and optimization of partner program processes, including application cycles, approval workflows, program update processes, payout and incentive workflows, escalation paths, and stakeholder handoffs.
Track SLAs, dependencies, deliverables, and handoffs across cross-functional teams.
Identify operational gaps, recommend improvements, and help implement scalable solutions.
Support the development and maintenance of partner-support knowledge bases and process documentation.
Assist with configuration and ongoing maintenance of incentive or partner program tools and administrative portals.
Partner with systems and incentive operations teams to troubleshoot issues and resolve operational gaps.