Product Owner

ImpelRemote,

About The Position

The Product Owner supports translating business needs into functional software solutions for Impel's Service AI product. This platform assists Fixed Ops teams in filling service bays, driving retention, and boosting revenue through conversational scheduling, automated outreach, and AI-powered customer engagement. The role involves close collaboration with Product Management and Engineering to define and deliver features for the Service AI experience. Key areas include conversational appointment scheduling (SMS/email), automated service retention and recall campaigns, DMS data sync and cleansing, real-time service advisor alerts, customer sentiment insights, and the AI Agent Knowledge Bank. The Product Owner will translate requirements from service advisors, BDC teams, and Fixed Ops leaders into actionable tasks within two-week iterations, maintaining a healthy backlog and ensuring the delivery of high-quality features aligned with business priorities.

Requirements

  • Strong foundation in product ownership, AI technology, and digital experience.
  • 4-5 years of experience at a B2B SaaS company building tools for automotive service departments / Fixed Ops.
  • Experience with service scheduling platforms, service BDC/conversational AI tools, service CRM, customer retention or loyalty software, multi-point inspections or DMS-adjacent service applications.
  • Ability to work within Agile (Scrum) frameworks.
  • Ability to manage and prioritize product backlogs.
  • Ability to translate business needs into clear, well-written user stories.
  • Thoughtful, analytical approach to problem-solving.
  • Keen eye for detail and quality.
  • Proactive, entrepreneurial self-starter.
  • Ability to collaborate across teams and balance multiple priorities.

Nice To Haves

  • Hands-on experience with automotive service tools.
  • Familiarity with concepts like conversational/AI-driven appointment scheduling, service retention and recall campaigns, repair order (RO) workflows, DMS data integration, and service advisor or BDC-facing tools.
  • Familiarity with tools like Jira, Azure DevOps, or Asana.

Responsibilities

  • Own, define, and prioritize the Service AI product backlog, ensuring it is transparent, visible, and clearly articulated to the development team.
  • Write clear, concise, and detailed user stories with acceptance criteria to guide the development process.
  • Actively participate in all Scrum events, including sprint planning, daily stand-ups, sprint reviews, and retrospectives.
  • Serve as the primary liaison between the development team and internal and external stakeholders, providing updates on progress, managing expectations, and gathering feedback.
  • Be available to the development team to answer questions, clarify requirements, and make quick decisions to remove roadblocks.
  • Review and accept completed work from the development team to ensure it meets the defined user story and acceptance criteria.
  • Constantly evaluate and re-prioritize the product backlog based on business value, technical dependencies, and market feedback.
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