Product Owner, Knowledge & Content Platform

BRP•Sherbrooke, QC

4d•Hybrid

About The Position

At BRP, operational efficiency and the experience of our dealer network are at the heart of our priorities. We develop digital platforms that enable our employees and dealers to access reliable information, at the right time and through self‑service, supported by the expertise and collaboration of our teams across the organization. We’re seeking a Product Owner, Knowledge & Content Platform to own and evolve our internal and dealer‑facing Knowledge Center as a strategic self‑service product. This role sits at the intersection of business, content, and technology, with a clear mandate: improve team productivity, and dealer autonomy, increase confidence in self‑service, and reduce avoidable support cases. You will be accountable for the performance, governance, and continuous optimization of our knowledge & content platform, leveraging Salesforce and Coveo, while working closely with subject matter experts across the organization.

Requirements

Bring a strong product ownership mindset, with accountability for outcomes such as self‑service adoption, search effectiveness, and case deflection
Have experience defining and enforcing knowledge governance, structure, and operating models in complex environments
Balance strategic vision with hands‑on execution, making clear, data‑driven decisions
Use analytics (search performance, case data, adoption metrics) to prioritize, optimize, and eliminate low‑value content
Communicate effectively and align cross‑functional stakeholders while challenging and improving existing ways of working
Are familiar with Salesforce, Coveo, or similar enterprise content and search platforms
Effectively manage external vendors and internal technology teams to deliver measurable value
Have a background in product management, service operations, digital platforms, or transformation initiatives
Are fluent in English, comfortable collaborating with global teams

Responsibilities

Own the Knowledge & Content Platform as a product, with accountability for dealer self‑service adoption, search effectiveness, and case deflection as well as internal efficiency.
Define and enforce a clear knowledge strategy, including content governance, structure, lifecycle management, and publishing standards.
Lead large‑scale content rationalization initiatives by reducing low‑value and obsolete content from search visibility using data‑driven approaches.
Establish and manage content intake, approval, and publishing processes, ensuring only high‑quality, structured, and relevant content is made available to dealers.
Collaborate with Subject Matter Experts across Aftersales and engineering to ensure content accuracy while maintaining strict publishing guardrails.
Leverage analytics from Salesforce, Coveo, and case data to continuously optimize search relevance and identify content gaps or redundancies.
Manage relationships with technology vendors to ensure the platform evolves in line with business needs and delivers measurable value.
Lead evaluations of new capabilities and assess their feasibility, cost, and expected impact to build the tool of the future.