Product Marketing Specialist – Low Wattage Power Supplies

Phoenix Contact•Middletown, PA

4d•Hybrid

About The Position

The Product Marketing Specialist plays a pivotal role in driving awareness, adoption, and sales enablement of Phoenix Contact’s industrial, low-wattage DIN Rail power supplies. This individual contributor bridges technical expertise and marketing strategy by supporting product launches, training, and promotional activities across internal teams, distributors, and customers. The role also contributes to the coordination and execution of marketing plans, advertising campaigns, tradeshows, and technical support initiatives. Reporting to the Director of Product – Power Reliability, the Specialist collaborates closely with internal stakeholders, sales teams, and distribution partners to advance network product solutions and ensure successful market engagement.

Requirements

Business Administration or Engineering Bachelor degree or equivalent technical work experience.
Must have a basic understanding of factory automation and industrial applications.
Working knowledge of applications within Microsoft 365.
Excellent communication and presentation skills.
Detailed reporting skills and analysis insight.
Demonstrates a willingness to collaborate with others, build relationships, and involve others in decision making.
Demonstrates the ability to deliver results by solving or supporting others in solving problems, prioritizing tasks, and/or resources, and focusing on outcomes.
Demonstrates self-awareness and the willingness to learn and grow, accept changes, and effectively adapt to changing work demands.
Demonstrates the ability to drive customer value through knowledge of the business, putting effort into identifying customer needs, and delivering work to maximize the value for customers.
Demonstrates a willingness to promote the value of improvement and innovation by staying ahead of trends, creating ideas and opportunities, and generating speed.
Demonstrates a willingness to take ownership by making decisions, taking responsibility, and driving things forward.
Must be able to communicate effectively in verbal and written English.
Regular and on-time attendance.

Nice To Haves

Prefer two years sales and/or marketing experience with connectors and cable assemblies.

Responsibilities

Assist in the execution of marketing plans, programs, pricing, and sales efforts within the areas of product focus
Develop technical and sales enablement materials for internal teams, distributors, and customers
Implement and coordinate trade show demos / designs and participate in trade show activities
Deliver product training to internal teams, distributors, and customers, focusing on product features, benefits, and applications
Utilize social media (e.g., LinkedIn) to drive awareness of Phoenix Contact products and services as well as to build connections within the industry and potential customer base
Answer technical questions related to the area of product focus for Phoenix Contact personnel, manufacturer’s representatives, authorized distributors, and customers
Drive pricing and quotation activities by setting competitive pricing structures, analyzing market trends, and reviewing special pricing requests
Research products and industries including competitive and market trends
Assist with inventory control and coordination with emphasis on new product launches
Coordinate on customer projects and communicate effectively with Blomberg HQ product management, and the US based solutions team
Other duties as assigned.