Product Marketing Manager, Prime Video US Streaming

AmazonNew York, NY
$71,500 - $125,100Onsite

About The Position

Prime Video is seeking a Product Marketing Manager to help drive our mission of becoming the premier destination for entertainment. In this role, you will support third-party content on Prime Video, including subscription channels (e.g., Paramount+, Peacock, AMC+) and transactional (buy/rent) content. As a member of the team, you will support cross-functional marketing initiatives that shape how customers discover and engage with entertainment on Prime Video, from partner launches and campaign execution to performance reporting and seasonal programming. A successful candidate is an entertainment enthusiast with a strong record of managing complex, time-sensitive projects and delivering results across multiple workstreams simultaneously. The candidate is detail-oriented, analytically strong, and an effective written and verbal communicator who can translate data into clear narratives for leadership audiences. An ideal candidate thrives in a fast-paced environment, takes pride in operational excellence, and can balance multiple competing priorities.

Requirements

  • 2+ years of professional non-internship marketing experience
  • Experience in Excel and PowerPoint
  • Experience using data and metrics to measure impact and determine improvements
  • Experience with onsite marketing, lifecycle marketing and digital advertising
  • Bachelor's degree in marketing, advertising, business or equivalent

Nice To Haves

  • Knowledge of basic SQL queries
  • Experience with A/B or multivariate testing
  • Experience automating a complex process
  • Experience equally comfortable building strategic marketing plans and executing at a tactical level

Responsibilities

  • Support the strategy and execution of marketing campaigns that drive awareness, engagement, and growth for third-party content on Prime Video
  • Lead cross-functional coordination for content partner launches, working with creative, merchandising, and marketing teams to ensure high-quality delivery
  • Analyze campaign and content performance metrics, delivering insights and reporting to senior leadership on a recurring basis
  • Coordinate with programming, creative, and partner teams to align marketing efforts with broader Prime Video priorities
  • Develop scalable processes and frameworks that drive consistency and efficiency across marketing programs
  • Represent the team in cross-functional planning for seasonal programming
  • Advocate for the partner and customer experience

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
  • sign-on payments
  • restricted stock units (RSUs)
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