Product Marketing Manager

Inhabit Iq•Plano, TX

7d•Onsite

About The Position

Inhabit operates a unique collective of tech-forward companies serving the residential, commercial, and short-term rental industries. Our team members deliver best-in-class software solutions and services while fostering innovation and collaboration with business leaders and industry experts. Inhabit believes that property managers are central to the success of the residential and short-term rental markets and delivers products built to empower them, their investors, and communities. Come help build the company you want to Inhabit. To learn more, visit inhabit.com . About STR at Inhabit As part of the Inhabit family of companies, the Short Term Rental (STR) portfolio includes Streamline, iTrip, SuperControl, RevMax, Boost, Digital Marketing Services, Payments and Insurance solutions. These products support professional property managers across reservations, revenue management, payments, insurance, operations, and distribution. STR is entering its next chapter including portfolio level, AI enabled go to market execution that is focused on accelerating growth, improving adoption, and clearly differentiating Inhabit’s products in a competitive and rapidly evolving market. Job Description Summary We are seeking a Product Marketing Manager – STR to lead AI first go to market strategy and execution across the STR product portfolio. This role partners closely with Product, Sales, Revenue Operations, and Marketing to ensure STR products are competitively positioned, effectively priced, clearly packaged, and consistently communicated. The ideal candidate is both strategic and execution oriented, with a strong command of AI tools to materially improve the speed, quality, and impact of GTM activities. This role is critical to translating complex product capabilities into clear customer value and measurable business outcomes.

Requirements

5+ years of experience in Product Marketing or GTM roles in SaaS or B2B platforms
Strong background in pricing strategy, competitive analysis, and portfolio positioning
Proven experience working cross functionally with Product, Sales, Marketing and Operations
High proficiency with AI tools for research, content creation, analysis, and reporting
Strong written, verbal, and presentation skills

Nice To Haves

Experience in PropTech, Travel, or vertical SaaS is a plus

Responsibilities

AI Driven Competitive Intelligence & Pricing Strategy
Own competitive set analysis and pricing research across short term property management systems, revenue management, digital market, payments, and insurance
Continuously monitor competitor positioning, feature releases, and pricing changes using AI assisted research and synthesis
Deliver ongoing pricing, packaging, and monetization recommendations aligned to value based pricing, expansion ARR, and retention goals
Partner with Product and Operations to support price increases, bundle launches, and pricing experiments
Product Positioning & Portfolio Level Bundling
Define and maintain clear positioning and messaging for each STR product and portfolio level offering
Create and evolve product bundle recommendations that increase attach rates, simplify sales motions, and support cross sell and upsell strategies
Translate roadmap capabilities, including AI functionality, into outcome based customer value narratives
Ensure consistent positioning across Product, Sales, Marketing, Operations and Customer Success
AI Enabled GTM Execution & Digital Collateral
Define STR product messaging and maintain it as the single source of truth across all GTM channels
Partner with Marketing, who owns execution, design, and production of all digital GTM collateral, including pitch decks, solution briefs, one-pagers, and demo narratives
Provide clear direction, inputs, and requirements to ensure all assets are persona-specific, lifecycle-aware, and sales-ready
Review and approve collateral to ensure accuracy, consistency, and alignment with product strategy
GTM Success Metrics & AI Driven Reporting
Define success metrics for GTM initiatives across adoption, pipeline influence, expansion, and retention
Deliver ongoing reporting and insights to STR Product and Leadership teams
Partner with Product Analytics and Revenue Operations to connect GTM activity to measurable business outcomes