Product Marketing Manager

ABB•Remote, GA

4d•Onsite

About The Position

ABB is looking for a strategic marketing leader to drive growth across our Critical Power and Electrification portfolio, with a primary focus on the Data Center market. You'll also support growth opportunities across Semiconductor, Healthcare, Telecommunications, and other Critical Infrastructure segments. In this role, you'll be ABB's voice of the market—translating customer insights, market trends, and competitive dynamics into strategic recommendations that shape our product development, digital solutions, partnerships, and business strategy. You'll work closely with leadership to identify emerging opportunities and influence key business decisions that position ABB ahead of market demand.

Requirements

Bachelor’s degree in business, marketing, engineering, economics, or a related field.
7+ years of experience in strategic marketing, business strategy, product management, consulting, or related disciplines.
Experience within one or more of the following industries: Data Centers, Critical Power, Electrification, Semiconductor Manufacturing, Healthcare Infrastructure or Mission-Critical Facilities.
Demonstrated success influencing strategic business decisions through market insights and competitive intelligence.
Ability to synthesize large amounts of market data into clear executive-level recommendations.
Proven ability to influence cross-functional stakeholders without direct authority.
Ability to travel up to 30% within North America.

Nice To Haves

Experience supporting product roadmap development or portfolio strategy.
Familiarity with AI infrastructure, power quality, digital energy management, industrial digitalization, or sustainability solutions.
Existing network within the data center, semiconductor, healthcare, or critical infrastructure ecosystem

Responsibilities

Lead development of ABB's Critical Power and Electrification market strategy with focus on Data Centers; identify emerging trends, customer needs, and investment opportunities.
Establish and maintain market intelligence across customers, competitors, and industry influencers; identify white-space opportunities and competitive threats
Convert market insights into actionable investment recommendations; influence product roadmaps and support business case development for new offerings and strategic partnerships
Build relationships with key customers, consultants, engineering firms, and industry associations; conduct voice-of-customer initiatives to understand evolving needs
Develop market positioning and value propositions; translate industry trends into executive communications and thought leadership content
Evaluate macro trends (AI, digitalization, sustainability, grid modernization) for portfolio impact and support strategic decision-making across the organization

Benefits

Choice between two medical plan options: A PPO plan called the Copay Plan OR a High-Deductible Health Plan (with a Health Savings Account) called the High-Deductible Plan.
Choice between two dental plan options: Core and Core Plus
Vision benefit
Company paid life insurance (2X base pay)
Company paid AD&D (1X base pay)
Voluntary life and AD&D – 100% employee paid up to maximums
Short Term Disability – up to 26 weeks – Company paid
Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance
Parental Leave – up to 6 weeks
Employee Assistance Program
Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
Employee discount program
401k Savings Plan with Company Contributions
Employee Stock Acquisition Plan (ESAP)
ABB provides 11 paid holidays.
Vacation is provided based on years of service for hourly and non-exempt positions. Salaried exempt positions are provided vacation under a permissive time away policy.