Product Marketing Manager

Autodesk•Montreal, QC

11d

About The Position

Autodesk is looking for a Product Marketer to join its Marketing team. In this role, you will define product positioning, naming, messaging, and audience insights, while prioritizing feature launches and launch strategies. You’ll play a key role in shaping the future of our product and building a strong, loyal customer base. This role is within the Autodesk Tandem team, contributing to a high-growth business at the forefront of Digital Twin technology.

Requirements

Bachelor’s degree from an accredited institution in marketing, communications, engineering, or related field
10+ years of experience in a similar marketing role, familiarity working with technical products, B2B software, or SaaS based business
Experience in driving marketing results from strategy to tactical execution
Proven track record partnering with cross-functional teams
Excellent project management skills with demonstrated ability to manage multiple projects simultaneously and prioritize tasks

Nice To Haves

Passionate about understanding customers and translating product features into persona-specific, relevant benefits
AECO industry experience a plus
Can break down complex ideas into simple messaging
Can help create engaging content that helps bring the product story to life
Is a quick learner who thrives in a fast-paced environment and loves to collaborate while being able to independently bring projects to completion
Can combine their analytical skills with an intuition for key customer insights and industry trends

Responsibilities

Define and execute end-to-end go-to-market (GTM) strategies for new Autodesk Tandem and Autodesk Tandem Connect features and product releases, including target audience definition, positioning, and messaging that clearly articulates the business value of Digital Twin solutions for AECO decision-makers.
Partner closely with Product Management teams to influence feature prioritization, and lead launch planning and execution that drives adoption and customer success.
Develop compelling product narratives and content (e.g., blogs, case studies, white papers, videos, sales enablement) grounded in customer insights, pain points, competitive analysis, and key feature differentiation to drive awareness, demand, adoption, and retention.
Influence global marketing initiatives including campaigns, webinars, events, and demand generation programs, in collaboration with Campaign Development and Demand Generation teams to drive pipeline and revenue.
Act as a Digital Twin evangelist internally and externally, translating industry trends, product innovations, and Autodesk’s broader solution portfolio into impactful storytelling and thought leadership.
Synthesize market trends and customer insights to inform product and feature strategy, while ensuring alignment and execution across Sales, Brand, and Events teams.