Product Marketing Manager

Pluralsight

3d•$91,200 - $120,000•Hybrid

About The Position

We're looking for a strategic and hands-on Product Marketing Manager who thrives at the intersection of strategy and execution. You'll shape how the market experiences Pluralsight's products: defining positioning, owning end-to-end go-to-market launches, and building the narratives that drive adoption and revenue. This is a fast-paced, highly collaborative role where you'll move fluidly between setting positioning strategy and writing sales copy, partnering closely with Product, Sales, Marketing, and Customer Success to drive real business outcomes.

Requirements

Proven B2B enterprise product marketing experience, working cross-functionally with Product, Sales, Marketing, and Customer Success
Experience leading product launches, go-to-market efforts, and sales enablement with a track record of driving growth, adoption, and measurable business results in a fast-moving environment
Organized and diligent with strong execution skills alongside strategic thinking
Ability to build consensus and influence without authority, and to confidently present recommendations to senior executives
Comfort operating in a fast-paced, growth-stage SaaS environment
Experience in learning platforms, developer tools, or other technical products
Familiarity with SaaS business models or product-led growth
Experience supporting analyst relations or briefings with firms such as Gartner, Forrester, or IDC
Minimum of 5 years of related or equivalent experience; or 3+ years with an advanced degree
Open to travel up to 25% of the time

Responsibilities

Own end-to-end go-to-market strategy and execution for product and solution launches, partnering closely with Product, Sales, Marketing, and Customer Success teams to ensure successful adoption and pipeline impact. Measure results and iterate to drive continuous improvement.
Develop differentiated positioning, messaging, and value propositions for key audiences and product offerings, translating complex technical capabilities into clear, compelling narratives that resonate with enterprise and technical buyers. Ensure messaging consistency and impact across every customer touchpoint, from sales conversations to web and campaign content.
Develop messaging that supports expansion, upsell, and retention strategies, extending our market impact beyond net-new acquisition. Partner strategically with Product to capture market and customer insights that inform messaging and roadmap decisions. Contribute to pricing and packaging analysis to ensure our bundled solutions are positioned for maximum market impact.
Create and maintain comprehensive sales enablement materials such as pitch decks, battlecards, and product collateral, and lead training sessions so Sales and Customer Success teams can expertly articulate product value and close deals effectively.
Gather and synthesize market and competitive intelligence, maintaining a continuous view of the competitive landscape, buyer behavior, and win/loss analysis to sharpen positioning and sales strategy. Support analyst relations by contributing to briefings and positioning for firms such as Gartner, Forrester, and IDC.