Product Marketing Manager
About The Position
Reducto is the agentic document platform for leading AI teams who demand enterprise performance at scale. We provide a comprehensive toolkit for working with documents the way a human would, combining custom in-house and leading frontier models to power efficient and accurate document workflows. We’ve grown rapidly, increasing revenue 8x year over year and partnering with hundreds of companies, from leading AI teams like Harvey, Vanta, and Scale, to enterprise customers across FAANG and top trading firms. Reducto has raised over $100M from world-class investors including a16z, Benchmark, and First Round Capital. The Opportunity As our Founding PMM, you’ll play a key role in driving Reducto’s self-service PLG and sales-led enterprise go-to-market motions. You’ll collaborate closely with product, engineering and GTM teams to drive new signups, product usage and enterprise expansion opportunities. This is a high-impact role where you’ll shape GTM strategy and campaign execution as we grow.
Requirements
- Hold yourself to a high bar for quality and precision.
- Enjoy solving complex problems and building from first principles.
- Have 5+ years of experience in product marketing.
- Use AI thoughtfully in your own workflows to amplify your output and the quality of your programs.
- Operate well in fast-changing, high-growth environments.
- Collaborate effectively across technical and non-technical teams.
- Take full ownership from strategy through execution.
Nice To Haves
- Have built product marketing function from scratch at an early-stage startup.
- Have experience marketing AI/ML, infrastructure, or document processing products
- Are fluent with marketing tooling - CRM platforms (eg Salesforce, Attio), interactive demos (eg Arcade, Storylane), web analytics (eg Google Analytics, PostHog), lead enrichment (eg Clay, Default), and data analysis & reporting (eg Hex).
- Care deeply about combining technical excellence with business impact.
Responsibilities
- Own the product marketing function and lay the foundation for scaling our GTM team.
- Drive GTM campaigns and product launches, coordinating across product, design, growth, and sales to drive awareness and self-service adoption.
- Craft messaging and positioning for Reducto products that resonates with both technical personas (AI/ML engineers, software developers, data engineers, etc.) and enterprise buyer personas (executive buyers, product managers, line of business owners, etc.).
- Partner with product and growth to optimize the self-serve funnel, from activation through expansion, using product data to identify friction and opportunity.
- Develop ICP and persona intelligence, mapping buyer journeys for both self-service users and enterprise customers.
- Create compelling and effective technical marketing content including web, blog, video, and social media to fuel marketing campaigns and demand generation efforts.
- Work closely with GTM ops team to measure our impact to the sales & marketing funnel (web traffic, leads, sales opportunities, etc.) and implement improvements to accelerate conversion rates at each stage of the funnel.
- Support sales enablement initiative that equip our teams to win: pitch decks, customer stories, competitive intelligence, and objection handling.
Benefits
- Unlimited PTO, because great work requires recharging.
- Daily Lunch, enjoy free lunch with teammates in the office.
- Commuter Reimbursement, we’ll cover your transportation costs.
- Comprehensive Insurance, medical, dental, and vision.
- Health and Wellness Budget, up to $150 per month for wellness spending such as gym memberships or fitness classes.
- Parental Leave, flexible scheduling that works for you and your family.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
