Product Marketing Manager
About The Position
Why you should apply: Proton is at an inflection point. We started as a CRM for distributors, and now we’re expanding into a multi-product platform. More products to take to market. More problems to solve. More opportunity for a product marketer to make a real impact. We’re looking for a strategic product marketer who knows how to turn product into pipeline. You’ll own go-to-market for new capabilities, sharpen our positioning in a competitive space, and arm Sales with stories that win.You’ll report to our Head of Marketing and work closely with Product, Sales, and our CEO. From day one, you’ll be executing on the core pillars of product marketing—positioning, messaging, enablement, and launches.We move fast, bias hard toward action, and stay close to the customer. If you want real ownership and the chance to directly shape how a startup makes the leap from product to platform, this is the role.
Requirements
- 3–5 years of product marketing experience in B2B SaaS
- You thrive in the unknown. Ambiguity doesn’t stress you out—it motivates you.
- A knack for building go-to-market strategies that make new product features and releases resonate with customers.
- Bias for action—you dive in, figure things out, and make progress, even when it’s your first time tackling something.
- The ability to write clear, concise product copy and craft stories that connect features to real customer problems and outcomes.
- Strong communication skills—you can take something complex and explain it simply, without oversimplifying.
- A head for numbers—you know how to track what’s working, optimize what’s not, and use data to drive decisions.
- You’re organized and can juggle multiple projects without dropping the ball.
Responsibilities
- Positioning & messaging: Develop sharp, no-nonsense messaging that explains what Proton does, why it matters, and how we’re different.
- Product launches: Work with Product to ensure every feature and add-on we release—ranging from major launches to minor enhancements—has a clear plan for success.
- Enablement: Create talk tracks, collateral, and resources that help Sales confidently explain and sell what we offer.
- Customer insights: Get inside the minds of our buyers. Talk to customers, shadow users, and listen to discovery calls to understand their challenges, needs, and how they describe their problems. Use these insights to refine messaging and inform our marketing strategy.
- Competitive intelligence: Track market shifts and competitor activity to inform messaging and differentiation.
- Collaborate across teams: Be the go-to expert on our customers—key personas, their pain points, and what makes them tick. Partner with Product, CX, and Sales to make sure everyone is aligned and equipped to deliver on Proton’s potential.
- AI leverage: Figure out how AI can make you better at your job—whether it’s scaling customer insights, accelerating launches, or uncovering competitive angles.
Benefits
- Competitive salary, quarterly performance bonuses, and meaningful equity
- Company-sponsored 401(k) program
- Health, dental, and vision insurance
- Unlimited PTO (and we mean it—we want you to take time off)
- Professional development (get that book, take that course, attend that conference)
- Encouragement to explore and adopt new AI tools that make your work faster and smarter
- Incredible training and career growth opportunities
- A friendly, inclusive, human-first team culture with a strong mix of hustle, productivity, and fun
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
11-50 employees
