Product Marketing Manager - Value Added Services (VAS)

Visa•Austin, TX

41d•$121,100 - $193,800•Hybrid

About The Position

Visa is seeking a Product Marketing Manager to join the Value-Added Services Marketing team, supporting Visa's Risk & Security portfolio. This role requires a candidate who can deeply understand products, their market fit, and translate this into compelling narratives for various stakeholders. The ideal candidate will be adept at both delving into product details and crafting engaging content like presentations, one-pagers, and launch assets. This position blends product and payments expertise with strong storytelling abilities, requiring collaboration with product managers, technical experts, sales teams, and senior leaders to articulate complex capabilities into clear customer value. It is a Manager-level individual contributor role with significant cross-functional interaction across product, sales, marketing, analyst relations, and business leadership.

Requirements

5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD
Experience in product marketing, technical product marketing, solution marketing, product management, sales enablement, go-to-market strategy, or a related field.
Experience in payments, financial services, fintech, fraud prevention, risk management, cybersecurity, identity, authentication, AI/ML solutions, or other complex B2B technology environments.
Demonstrated ability to translate complex products, technologies, or market concepts into clear, compelling, customer-focused narratives.
Strong written, verbal, and presentation skills with experience creating materials for sales, client, executive, and internal audiences.
Experience collaborating across product, sales, marketing, technical, and business teams in a matrixed organization.
Strong organizational and project management skills with the ability to manage multiple priorities simultaneously.
Ability to influence stakeholders, navigate ambiguity, and drive initiatives forward without direct authority.
Fluency with AI tools such as Microsoft Copilot, ChatGPT, Claude, or similar platforms.

Nice To Haves

6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
Strong knowledge of the payments ecosystem, including issuers, acquirers, merchants, processors, fintechs, fraud prevention, authentication, and digital commerce.
Experience with fraud prevention, identity verification, authentication, transaction risk, financial crime, AI-driven risk models, or related risk and security technologies.
Experience developing product launch materials, solution narratives, sales plays, executive presentations, or analyst-facing content.
Experience working closely with product managers, engineers, data scientists, solution architects, or other technical teams.
Ability to interpret technical concepts, product workflows, APIs, solution architectures, or decisioning models and translate them into business value.
Experience supporting analyst relations, industry evaluations, competitive intelligence programs, analyst briefings, or market research initiatives.
Strong business judgment and ability to balance product accuracy, market relevance, client needs, and commercial storytelling.
A portfolio or examples of prior work that demonstrate the ability to simplify complex topics without making them generic.

Responsibilities

Develop product positioning, messaging, and narratives for Visa's Risk & Security solutions.
Create and maintain high-impact sales and marketing assets including pitch decks, one-pagers, demo narratives, sales plays, launch materials, and executive presentations.
Partner with product managers, solution specialists, sales teams, and technical experts to translate product capabilities into compelling customer value propositions.
Support product launches and go-to-market initiatives through messaging development, content creation, and sales enablement.
Partner with regional sales, marketing, and product teams to support strategic client engagements, strengthen competitive differentiation, and identify market opportunities.
Support analyst relations activities including analyst briefings, industry evaluations, market research, competitive analysis, and analyst-facing content development.
Leverage AI tools and modern workflows to accelerate research, content creation, and productivity while maintaining high standards of quality and accuracy.