Product Marketing Manager, Atlas Platform

Armada

2d • $116,000 - $183,000 • Remote

About The Position

Armada is an edge computing startup that provides computing infrastructure to remote areas where connectivity and cloud infrastructure is limited, as well as areas where data needs to be processed locally for real-time analytics and AI at the edge. We’re looking to bring on the most brilliant minds to help further our mission of bridging the digital divide with advanced technology infrastructure that can be rapidly deployed anywhere.
We are looking for a Product Marketing Manager to help define, position, and scale Atlas. This role sits at the intersection of product, engineering, and go‑to‑market, with a primary focus on translating Armada’s Atlas Platform capabilities into clear, differentiated value for enterprise and public‑sector customers.
This is a hands‑on, operating PMM role—not a pure content or launch‑only function. You will deeply understand how Atlas works (enterprise scale management of connectivity, networking, orchestration, deployment, and operations in the cloud and at the edge) and turn that complexity into compelling positioning, messaging, and GTM execution.
The ideal candidate is comfortable working with highly technical products, thrives in ambiguity, and wants meaningful ownership over how a category‑defining edge platform is understood, sold, and adopted.
Location: United States (Flexible)

Requirements

• 5–8+ years of experience in product marketing or related roles
• Experience marketing technical platforms, ideally with background in communications, networking, drones, and/or edge computing
• Proven ability to translate complex products into customer‑centric messaging
• Strong cross‑functional collaboration with Product and Engineering
• Comfort operating in fast‑moving, ambiguous environments

Nice To Haves

• Background in engineering, infrastructure, networking, or technical pre‑sales
• Familiarity with edge deployment models and hybrid environments
• Experience selling to enterprise, government, or regulated industries
• Exposure to early‑stage or high‑growth platform companies

Responsibilities

• Own positioning and messaging for Atlas
• Translate Atlas features and vision into clear customer value propositions
• Define ICPs, buyer personas, use cases, and customer journeys for edge‑driven deployments
• Partner closely with Product and Engineering on roadmap narrative, packaging, and feature launches
• Lead platform and feature launches with strong internal readiness and external clarity
• Analyze the competitive landscape and work across GTM and Product to come up with the unique value proposition for Atlas.
• Develop use‑case‑driven messaging for industries needing Atlas, including but not limited to emergency management, oil & gas, mining, utilities, telcos, and manufacturing
• Map Armada Atlas platform capabilities to real‑world operational, security, and deployment challenges
• Support vertical or segment‑specific GTM motions with Sales and Solutions Engineering
• Build sales enablement assets that clearly explain what Atlas does, where it fits, and why it wins
• Create pitch narratives, messaging frameworks, solution briefs, and competitive positioning
• Partner with Sales, SEs, and Customer Success to support pipeline creation and deal acceleration
• Ensure consistent, technically accurate messaging across the field
• Act as the connective tissue between Product, Engineering, Sales, and Marketing
• Incorporate customer and field feedback into positioning and roadmap narratives
• Support analyst briefings and market education around edge computing and distributed infrastructure
• Engage directly with customers to understand edge deployment challenges and buying drivers
• Track competitive platforms in edge computing and infrastructure
• Help shape how the market understands Armada’s edge strategy and differentiation

Benefits

• Medical, dental, and vision (subsidized cost)
• Health savings accounts (HSA), flexible spending accounts (FSA), and dependent care FSAs (DCFSA)
• Retirement plan options, including 401(k) and Roth 401(k)
• Unlimited paid time off (PTO)
• 15 paid company holidays per year

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed